Pure Balance Dog Food (Dry)

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Rating: ★★★★☆

Pure Balance Dog Food receives the Advisor’s second-highest tier rating of 4 stars.

The Pure Balance product line includes three dry dog foods, each claimed to meet AAFCO nutrient profiles for all life stages.

The following is a list of recipes available at the time of this review.

  • Pure Balance Lamb and Brown Rice (3.5 stars)
  • Pure Balance Chicken and Brown Rice (4 stars)
  • Pure Balance Small Breed Chicken and Brown Rice (4 stars)

Pure Balance Chicken and Brown Rice was selected to represent all products in the line for this review.

Pure Balance Chicken and Brown Rice

Dry Dog Food

Estimated Dry Matter Nutrient Content

Protein = 30% | Fat = 17% | Carbs = 45%

Ingredients: Chicken, chicken meal, brown rice, brewers rice, pea protein, poultry fat (preserved with mixed tocopherols), rice bran, dried plain beet pulp, dried egg product, natural flavor, oatmeal, sunflower oil, dried peas, dried carrots, whole flaxseed, dried cranberry, potassium chloride, salt, zinc proteinate, vitamin E supplement, iron proteinate, l-ascorbyl-2-polyphosphate (source of vitamin C), choline chloride, manganese proteinate, l-carnitine, copper proteinate, niacin, d-calcium pantothenate, biotin, sodium selenite, vitamin D3 supplement, riboflavin supplement, thiamine mononitrate, vitamin A supplement, vitamin B12 supplement, calcium iodate, pyridoxine hydrochloride (source of vitamin B6), folic acid

Fiber (estimated dry matter content) = 5.6%

Red items when present indicate controversial ingredients

Estimated Nutrient Content
MethodProteinFatCarbs
Guaranteed Analysis27%15%NA
Dry Matter Basis30%17%45%
Calorie Weighted Basis26%35%39%

The first ingredient in this dog food is chicken. Although it is a quality item, raw chicken contains about 80% water. After cooking, most of that moisture is lost, reducing the meat content to just a fraction of its original weight.

After processing, this item would probably account for a smaller part of the total content of the finished product.

The second ingredient is chicken meal. Chicken meal is considered a meat concentrate and contains nearly 300% more protein than fresh chicken.

The third ingredient is brown rice, a complex carbohydrate that (once cooked) can be fairly easy to digest. However, aside from its natural energy content, rice is of only modest nutritional value to a dog.

The fourth ingredient is brewers rice. Brewers rice is a cereal grain by-product consisting of the small fragments left over after milling whole rice. Aside from the caloric energy it contains, this item is of only modest nutritional value to a dog.

The fifth ingredient is pea protein, what remains of a pea after removing the starchy part of the vegetable.

Even though it contains over 80% protein, this ingredient would be expected to have a lower biological value than meat.

And less costly plant-based products like this can notably boost the total protein reported on the label — a factor that must be considered when judging the actual meat content of this dog food.

The sixth ingredient is poultry fat. Poultry fat is obtained from rendering, a process similar to making soup in which the fat itself is skimmed from the surface of the liquid.

Poultry fat is high in linoleic acid, an omega-6 fatty acid essential for life.

However, poultry fat is a relatively generic ingredient and can be considered lower in quality than a similar item from a named source animal (like chicken fat).

The seventh ingredient is rice bran, a healthy by-product of milling whole grain rice. The bran is the fiber-rich outer layer of the grain containing starch, protein, fat as well as vitamins and minerals.

The eighth ingredient is beet pulp. Beet pulp is a controversial ingredient, a high fiber by-product of sugar beet processing.

Some denounce beet pulp as an inexpensive filler while others cite its outstanding intestinal health and blood sugar benefits.

We only call your attention here to the controversy and believe the inclusion of beet pulp in reasonable amounts in most dog foods is entirely acceptable.

The ninth ingredient is dried egg product, a dehydrated form of shell-free eggs. Quality can vary significantly. Lower grade egg product can even come from commercial hatcheries — from eggs that have failed to hatch.

In any case, eggs are easy to digest and have an exceptionally high biological value.

From here, the list goes on to include a number of other items.

But to be realistic, ingredients located this far down the list (other than nutritional supplements) are not likely to affect the overall rating of this product.

With five notable exceptions

First, flaxseed is one of the best plant sources of healthy omega-3 fatty acids. Provided they’ve first been ground into a meal, flax seeds are also rich in soluble fiber.

However, flaxseed contains about 19% protein, a factor that must be considered when judging the actual meat content of this dog food.

Next, sunflower oil is nutritionally similar to safflower oil. Since these oils are high in omega-6 fatty acids and contain no omega-3’s, they’re considered less nutritious than canola or flaxseed oils.

Sunflower oil is notable for its resistance to heat damage during cooking.

There are several different types of sunflower oil, some better than others. Without knowing more, it’s impossible to judge the quality of this ingredient.

In addition, we note the inclusion of dried peas. Dried peas are a good source of carbohydrates. Plus they’re naturally rich in dietary fiber.

However, dried peas contain about 27% protein, a factor that must be considered when judging the meat content of this dog food.

We find no mention of probiotics, friendly bacteria applied to the surface of the kibble after processing to help with digestion.

And lastly, this food also contains chelated minerals, minerals that have been chemically attached to protein. This makes them easier to absorb. Chelated minerals are usually found in better dog foods.

Pure Balance Dog Food
The Bottom Line

Judging by its ingredients alone, Pure Balance appears to be an average dry dog food.

But ingredient quality by itself cannot tell the whole story. We still need to estimate the product’s meat content before determining a final rating.

The dashboard displays a dry matter protein reading of 30%, a fat level of 17% and estimated carbohydrates of about 45%.

As a group, the brand features an average protein content of 28% and a mean fat level of 17%. Together, these figures suggest a carbohydrate content of 47% for the overall product line.

And a fat-to-protein ratio of about 59%.

Near-average protein. Near-average fat. And below-average carbs when compared to a typical dry dog food.

When you consider the protein-boosting effect of the pea protein, flaxseed and dried peas, this looks like the profile of a kibble containing a moderate amount of meat.

Bottom line?

Pure Balance is a plant-based kibble using a moderate amount of chicken or lamb meals as its main sources of animal protein, thus earning the brand 4 stars.

Highly recommended.

Please note certain recipes are sometimes given a higher or lower rating based upon our estimate of their total meat content.

A Final Word

The descriptions and analyses expressed in this and every article on this website represent the views and opinions of the author.

The Dog Food Advisor does not test dog food products.

We rely almost entirely on the integrity of the information posted by each company on its website. As such, the accuracy of every review is directly dependent upon the quality of the test results from any specific batch of food a company chooses to publish.

Although it's our goal to ensure all the information on this website is correct, we cannot guarantee its completeness or its accuracy; nor can we commit to ensuring all the material is kept up-to-date on a daily basis.

Each review is offered in good faith and has been designed to help you make a more informed decision when buying dog food.

However, due to the biological uniqueness of every animal, none of our ratings are intended to suggest feeding a particular product will result in a specific dietary response or health benefit for your pet.

For a better understanding of how we analyze each product, please read our article, "The Problem with Dog Food Reviews".

Remember, no dog food can possibly be appropriate for every life stage, lifestyle or health condition. So, choose wisely. And when in doubt, consult a qualified veterinary professional for help.

In closing, we do not accept money, gifts or samples from pet food companies in exchange for special consideration in the preparation of our reviews or ratings.

To learn how we support the cost of operating this website, please visit our public Disclosure and Disclaimer page.

Have an opinion about this dog food? Or maybe the review itself? Please know we welcome your comments.

Notes and Updates

08/24/2012 Original review
04/03/2014 Last Update

  • Jennifer

    This food has been great for out english bulldog. He had super bad gas on royal canin, and all the really expensive brands. His gas is much less on the chicken and brown rice!

  • Crazy4dogs

    I’ve never used pure balance, but you should be able to return or exchange it for a different formula. I know almost all pet stores & dog food companies will accept returns/exchanges. Not sure, but walmart should & I would definitely try.

  • [email protected]

    we plan on taking him to the vet next week. I think it might be a fish issues, I was giving him fish oil and it seemed to make it worse, I have been putting flax in his food for a few days now and am hoping to see some improvement soon, I just can’t wait until pay day so I can pick him up a different brand of food

  • Crazy4dogs

    I would have him checked by your vet to rule out any medical problem first and then I would switch to a limited ingredient diet with a protein he hasn’t had yet. Nature’s Variety, Zignature & Natural Balance (not my favorite, but it has limited ingredients) all have limited ingredients that might work for you. You could supplement with some fish oil which would help the dry skin. If he has a fish allergy (I have a foster that does) you could use flaxseed oil.

  • [email protected]

    him and my 2 cats are all on advantage and inside pet, aside from his daily walks and occasional trips to the park he really isn’t out side much, and I haven’t seen any fleas on him. I am not sure if it is seasonal allergies or something in the food that doesn’t agree with him. But his skin is really bad now. he always had a little dandruff but nothing like this my poor baby is covered with little scabs

  • Crazy4dogs

    I know this might sound silly, but has he been checked for fleas or mites?

  • beagles4eva

    I’ve also called Walmart with the number provided on the back of the bag. The representative said that they could NOT guarantee who the manufacturer was unless they had the serial number…I applaud you for sticking up for yourself on this post and advising others to the issues you’ve had. I am sorry to hear about your dog. Hope she is doing better!

  • [email protected]

    about a month ago I switched my 8 month old large breed mutt from iams puppy to the grain free salmon and pea pure balance dry food, and I have noticed he is a lot itchier, has scabs and bald spots forming all over his back, he has always been itchy which is why I switched him to a grain free formula, but now it is the worst it has ever been! He has not had any digestive issues but I am very disappointed I had such high hopes for this food but now my baby is a lot itchier and more uncomfortable then before, I plan on switching him back to the Iams. I am just curious if anyone else has gad a similar experience with this food?

  • Crazy4dogs

    You need to read the WHOLE discussion before you comment.

  • beagles4eva

    Seems like you owe “guest” an apology for assuming they didn’t call and trying to be combative

  • beagles4eva

    Seems like you owe “guest” an apology

  • http://anniedeezy.tumblr.com/ Annie

    Thanks for the recommendation!

  • http://anniedeezy.tumblr.com/ Annie

    Thank you for this advice. I don’t believe raw food would be best for my dog, she has an extraordinarily sensitive stomach, but I’ll definitely be incorporating many of these tips into her diet. :)

  • http://anniedeezy.tumblr.com/ Annie

    Unfortunately, a lot of the diseases dogs get are due to a lack of genetic diversity. :( There is also the fact that dogs are given more of a fighting chance now than years back, when a sick pet would be put down rather than taken to a vet with the miracle of modern science.

    Thank you very much for the reply. I want to keep the dry food in my dog’s diet but have been supplementing it with different fruits, vegetables, and the occasional meats. As a vegetarian, any meat I do buy would be for her sake, so buying gizzards and necks and such wouldn’t be an issue. I also wasn’t sure what to get her that would be best given this specific food’s formula.

  • Bobby dog

    It is so frustrating when they don’t want to eat another food. I lucked out and my dog pretty much eats anything, the kitties are a total different story.

    Have you by chance tried Freshpet? They sell it at Wal-Mart too. Just suggesting it because it is a different consistency than dry or canned. If you haven’t, maybe try a small roll and feed it as a treat to see if it appeals to her. If it does then maybe it is a food that could help with the transition to other foods by adding small amounts to what she is eating now.

    Freshpet is a cooked food that comes in rolls, pouches (shaped like kibble), and tubs. They also have a raw line but I don’t think Wal-Mart carries it and their new kibble line is only available at Target at this time.
    http://freshpet.com/

  • http://anniedeezy.tumblr.com/ Annie

    I did, using several different brands as well as different animal broths. I suppose for now it will have to be garbage food and bad skin, but she’s only won the battle; the war is mine 😉 Even if it takes a year haha.

    For some reason I assumed that there would have to be a specific meat to feed my dog in addition to this particular food, like organ meats for iron or what have you, but it’s good to know that isn’t the case.

  • Bobby dog

    Hi Annie:
    Have you tried adding canned foods to her current food to help with the transition to another kibble?

    There is nothing wrong with feeding healthy human foods, I believe it’s a great way to incorporate different foods into your dog’s diet. What you want to be aware of is keeping the diet balanced. Keeping unbalanced foods to 10% of her daily caloric intake will help keep her diet balanced.

    Did you look into the download I suggested in my original reply? It provides a menu for adding fresh raw and/or cooked foods into a kibble diet; fruits, vegetables, meats, fish, eggs and amounts according to kibble and size of dog. Here’s the link:
    http://www.dogwise.com/itemdetails.cfm?ID=DN330EBK

    Here’s a site that has info on balanced home cooked and raw diets:
    http://www.dogaware.com/diet/homemade.html

    Here’s a list of books with info and recipes on home cooked and raw diets:
    http://www.dogaware.com/diet/bookreviews.html

  • Dori

    Annie, I agree completely with Shawna. Just to let you know, I have three toy breeds ranging from 5 lbs. to 7 lbs. they are all solely on raw diets. I don’t feed them anything processed and haven’t for the past 3 1/2 years or so. When I made the switch I was able to transition cold turkey but that is only because they had been on high quality grain free foods for about two years before the switch so they had pretty much gone through the detox phase and had healthy guts by then. I rotate their foods with pretty much every single meal and, I believe, they are healthier and happier for it. One of my girls is over 15 years old with multiple cancers (diagnosed one year ago) yet still remains puppy like and remains asymptomatic to both cancers. Due to her age we chose not to do chemo or radiation and decided that whatever time she had left it would be quality time not quantity. Boy am I ever glad we made that decision. Her doctors are all amazed. I attribute her good attitude and life to her diet, quality supplements and all the love in the world.

  • Shawna

    When adding unbalanced foods (toppers) to balanced foods you want to keep the topper to about 20% or less of the overall diet.

    In my area, chicken hearts and gizzards are priced right and are small enough that you don’t have to portion them out as much – one whole heart per meal. Raw is the best way to feed but if you find she has problems with raw you could steam the meats. Steaming retains the most nutrients out of all the ways of cooking.

    For variety you could add an egg instead of meat in a few times per week. You can feed the whites raw or lightly cooked but you want to feed the yolk raw as cooking it damages the omega fats within. Organic and farm raised are the best and still affordable when feeding so infrequently. The only problem would be potential waste as a whole egg might be too much for one meal when feeding a toy breed dog (assuming she’s little).

    You could also, depending on how much time you want to commit, buy several different types of meats and organs and spend a weekend morning mixing them all together (probably using a blender / food processor). Add some veggies and fruits to the mix and then freeze the mixture in ice cube trays. Place in bags or containers once frozen and take a few out each day for the following days meals.

    If you feel more comfortable cooking the food, by all means do so. But if you want to try raw, I would highly recommend doing so. I have had six toy breed dogs (weighing 3 to 9 pounds) and 3 small breed dogs (12 to 14 pounds) as well as MANY foster dogs (puppies to seniors) and ALL of them did wonderfully on raw. Must be noted though — when first implementing raw, or even cooked, into the diet you may have some minor symptoms such as mild diarrhea (usually with some mucous). This is common and happens to almost every foster dog I transition. Giving a good quality probiotic and a little canned pumpkin during the initial week or two of introducing raw / home cooked will help. If the symptoms are pretty severe or last more than a few weeks, it may be that your fur kid has a sensitivity to one of the ingredients.

  • http://anniedeezy.tumblr.com/ Annie

    Thank you for the reply. We’ve tried slowly switching with all of her foods but she still isn’t having it, unfortunately. She just refuses to eat anything but human food (my dad has dementia and we can’t really stop him from giving her the occasional bite; the best we’ve done is limit him to dog-safe foods) and the junky Purina stuff. Meanwhile, I’m opening those little bags and get assaulted by the odor of Worcestershire sauce. How dogs love that stuff is beyond me.

    My own dog gets canine-friendly fruits and veg in addition to this dry food, but the site’s evaluation of Pure Balance makes me want to contemplate finding a butcher’s shop to buy organ meats or whatever. As a vegetarian, I can’t really share my ground chuck or chicken with her. :/

    Would anyone happen to know what affordable meats would be best for my pup given that she’s on this food, and how to serve it? Raw food doesn’t seem right for a Havanese/Shih-Tzu who poos at the drop of a hat.

  • Bobby dog

    Hi Annie:
    Since they are shopping at Wal-Mart I would suggest they try mixing some of the Pure Balance stew ($1/can) or tubs in with the kibble. Both varieties are well rated on DFA. Be sure to remove some of the kibble to avoid over feeding. I do not recommend the Pure Balance 95% due to it’s high fat content. These are some other brands of canned/wet foods with decent DFA ratings sold at Wal-Mart: Variety, Fresh Pet, Rachael Ray Nutrish tubs, and Ol’ Roy tubs.

    Here is a thread on the forum side with recommendations on other foods at Wal-Mart:
    http://www.dogfoodadvisor.com/forums/topic/need-advice-about-walmart-brands/

    My dog does really well eating a rotational diet. I believe it is important to feed variety for several reasons. If there is ever a recall, you can’t find the one food you feed, or if there is a recipe change and your dog does not like the change are a few. Here’s more info:
    http://www.dogfoodadvisor.com/frequently-asked-questions/diet-rotation-for-dogs/

    I also believe fresh foods are important for our pets. Here is a simple and easy to follow download with a menu for adding fresh foods to any kibble. They are foods that you can easily find at your grocery store for little cost. You can make a meal of the fresh foods or feed them as I do, use them as toppers for a few meals per week. Good luck with the transition!
    http://www.dogwise.com/itemdetails.cfm?ID=DN330EBK

  • http://anniedeezy.tumblr.com/ Annie

    I finally got my elderly parents to switch from Moist ‘n Meaty to Pure Balance, which is what my dog eats and what helped her skin allergies considerably, but their dog went days without eating rather than eat it.

    She has the typical toy breed teeth issues but not enough to stop her from eating kibble, seeing as though she doesn’t have any problems nomming biscuits or playing with her chew toys, and there is no loss of appetite. She is a very stubborn dog who got used to eating trash and doesn’t want to give up the junk food.

    Is there anything I could do to the food to get her to eat it? They can’t afford the more expensive higher rated brands and this is a problem which has been occurring with literally everything but the Moist ‘n Meaty cheeseburger packets.

    They give her bits of dog-safe fruits and veg for variety but obviously that isn’t enough, and it wasn’t enough to slowly mix less and less of her food with the new varieties.

    While on the topic, as I said, this is what I feed my dog and she’s doing quite well with it. I’m worried about the meat content and lack of variety, though. What can I mix with this food to make it fun for her?

    I say “fun”, but you know what I mean haha. I don’t buy that animals don’t care about eating the same thing everyday, anyone who’s spent time in nature knows that even deer in the fields will seek out a variety of foliage.

  • http://anniedeezy.tumblr.com/ Annie

    Unfortunately, many dogs in shelters don’t make it more than a few days, and those who have diarrhea or skin conditions are deemed unadoptable and they don’t have the resources to take care of them.

    Most dogs will not have problems with the cheap stuff the way that most people can eat quicky inexpensive food like mac and cheese or fish sticks everyday and not have major issues aside from obesity and malnutrition.

    My cousin is a huge animal lover and works at a shelter in a major metropolitan area, she has the sad responsibility of making those decisions. While the dogs in the shelter eat Hill’s, her own eat a mix of homemade food that she eats herself and shares with them (very clean eating, a lot of what people are making in their crockpot for their dog anyway before anyone bites my head off) and more expensive bagged food.

    There are also factors like chromosomal issues which can be magnified in purebred dogs, who have less genetic variety than muttly dogs, who tend to be more hardy. This makes them more prone to problems that mixed breeds would be able to just shake off.

  • LabsRawesome

    Hi Amy, there are other decent dog foods available at Walmart. Rachael Ray Zero Grain, Evolve, and Newman’s own organic.

  • hunneysue

    I have 5 dogs all of which eat PB… Rat terrier, maltese, lab, american staffordshire and a chihuahua mix… everyone has healthy coats and normal poo. I get comments especially on my rat terrier’s coat because all of them are so glossy and super soft ( and no I don’t bathe my dogs very frequently.. only when it is a must). Before switching to PB I had a boxer mix and a Sheltie who ate nothing but Purina One lamb and rice ( the sheltie had an extremely sensitive stomach and that is one of the few feeds he could seem to keep down and do well with)

    Now, that being said… the boxer had all the signs of corn allergies so I did my research to find a corn free food for her. Once she started eating the the PB she did great. He coat improved, the itchiness decreased and the battles with yeast infections simmered down. Sadly she is no longer with us as she lost her fight to cancer… but the 5 dogs we do have ( all in different life stages) are doing quite well with this food.

  • Harley Oldman

    I never have headaches….I thing it`s my small brain …. : D

  • Shawna

    I think that might be my problem…….it hurts my head.. :)

  • Harley Oldman

    Dori, there is a difference between stupid and ignorance. Stupid will stay stupid….Ignorance just means they don`t know any better……but, can learn……. : )

  • Harley Oldman

    Guest…maybe you are educated beyoun your intelligence…..just saying.

  • Helen

    We have tried our english bulldog on every possible food( including the expensive brands)! Did some more research and found Pure Balance Chicken And Brown Rice and I am so happy to say our bully is loving it! I could see a huge difference in her coat the very first week. Her eyes aren’t watery anymore and she’s even acting more energetic! Thank you Pure Balance! We also have a Pom and a terrier mix and they are also doing extremely well on it! We don’t have to buy 3 different foods for all three now! INCREDIBLE!

  • Amy

    This is the ONLY I mean ONLY Dog-food I will buy at Walmart!!!!!

  • Amy

    WOW OKAY, I found my answer HERE! I was freaking out b/c I couldn’t see the rating for the Chicken and Brown Rice Recipe.

  • Dori

    Thank you Melanie. I honestly don’t understand why this topic keeps coming up other than to cause disharmony. I don’t nor have I ever fed Pure Balance or Ol Roy, originally I just got annoyed that clearly some people knew exactly who made the food and the other person or persons refused to believe it for some reason. Anyway, I’m going to try to ignore any comments on this thread and keep my comments and/or posts to foods that I do feed where there usually isn’t the drama. Thanks again Melanie for welcoming me back.

  • Melanie

    Welcome back Dori. I’m not even going to get involved in this discussion. I don’t have a problem admitting that I don’t know one thing about either of these dogfoods you guys are talking about.

  • Dog_Obsessed

    Thanks!

  • theBCnut

    Yes. It can also happen if Dr. Mike bans someone but doesn’t want to delete all of their posts.

  • Dog_Obsessed

    Why does that keep happening? Does it mean the person deleted their profile?

  • LabsRawesome

    LMAO Dori!!

  • Crazy4dogs

    Isn’t this just the craziest thing ever? The first answer I got was no, the second call to Dad’s was no until I asked about the article, then I got transferred back to Ainsworth and told yes, but a small percentage was not. I guess that’s why there was so much argument on the topic. I actually had to persue to get the correct answer. Geez…

  • Dori

    I too have called Ainsworth when this entire stupid conversation started. I was told by customer service that, yes indeed, the did make Pure Balance for Walmart but that it was a Walmart food but that , no, Walmart did not make the food and that, no, Ainsworth does not make Ol Roy. They also told me that there has been a lot of confusion on this discussion. She reiterated that Ainsworth makes Pure Balance but that they do not make Ol Roy. If there are customer service people, or anyone at Ainsworth, giving out erroneous information then they are either One…new employees, or Two….just plain stupid. If the word stupid offends someone….guess what….I could care less. Some people are just plain stupid. Stupidity is not an illness nor is it a disease. It is ignorance. Also not an illness or a disease., Just incredibly lazy individual people who do not research or know what they are talking about.

  • Crazy4dogs

    I know, really weird. After looking @ the posts and finding the magazine confirming, I decided to check it out for myself. I think perhaps because Walmart has such a big distribution that they might use another manufacturer for Canada or Mexico? Who knows. It was a weird experience though. They said if you called and gave them the code by the best buy date they could tell you if they manufactured it.

  • LabsRawesome

    There are 2 crazy people working for Ainsworth. lol I’ve called them 2 different times (about a year apart) and both times I was told that Ainsworth makes PB, RR, 4health. No mention of any other company. I wonder what the heck that’s all about. I think their customer service dept. needs to get it together. They are causing confusion by telling people that they do not manufacturer, and then someone else says yes, but not all? CRAZY.

  • Crazy4dogs

    Just a side note to this whole crazy argument. After posting the article, I called Ainsworth. The 1st customer service person said no they did not make Pure Balance. Then I called the Dad’s phone #. They also said no. When I persued it a bit more with that rep. They sent me back to Ainsworth & a product specialist confirmed that they did make Pure Balance. However, I was told that although the great majority of it was made by Ainsworth, Walmart does get a very small amount made by another company but they had no idea what company was being used. Hmmmm……The plot thickens.

  • theBCnut

    You must have dialed a wrong number, or not dialed at all. Too many people have contacted them and confirmed that they make PB.

  • LabsRawesome

    I hope so, but it’s doubtful. It’s probably the same person posting under different identities. lol. If you look at Belinda’s profile she has only one comment. LMAO.

  • Dori

    Bless you Crazy4dogs. Some people are just too thick to believe what they hear. Maybe now that they see it in print they may believe it.

  • Crazy4dogs

    This is just silly. Here is an ACTUAL PET INDUSTRY MAGAZINE stating that Ainsworth is the manufacturer.

    http://mydigitalpublication.com/publication/?i=126897&p=40

  • Crazy4dogs

    OMG, right?!! LOL!!!

  • aquariangt

    Lol, I don’t believe that that’s true, sorry. Even if they weren’t to do it exclusively (even though all records show they do) it’s well known that they do manufacture for Pure Balance. Maybe ACTUALLY call them?

  • LabsRawesome

    I don’t understand why people can’t get it through their heads that Walmart just sells products. They do not actually make products. I can’t figure out why that’s so hard for people to understand. I swear some people actually think that there are people in the back of the store making the products that are on the shelves. LOL. Like Santa’s little Elves!! LMAO.

  • LabsRawesome

    That is hilarious!! One of the owners/CEO’s of Ainsworth commented on this very site. Read the post by Tony DePaul Sr. It’s about 15 posts up from this one.

  • Crazy4dogs

    I just found the whole discussion by you and everyone else on the fact that Ol’ Roy was not made by the same manufacturer as Pure Balance kind of funny. Do people think Walmart makes it’s own food, clothes, etc? LOL!

  • LabsRawesome

    Not sure which comment you’re even talking about, but no, I wasn’t offended by any comments that you made. I don’t get offended easily. I’ve noticed some people that post on here do get offended extremely easily though. And some people only get offended “selectively”, like two people can use the same exact word, and they only get offended by one person using it. LOL!!! :)

  • Belinda

    I called Ainsworth and the have no record of ever manufacturing Pure Balance Dog Food.

  • Crazy4dogs

    Labs, I hope you didn’t find my earlier comment offensive. I saw how hard everyone was trying to explain that Walmart doesn’t make the food and that they didn’t seem to be understanding the point. I edited it.

  • Crazy4dogs

    LOL, Labs! I read through this thread awhile ago. Are you still trying to help them with manufacturer vs distributor? :)

  • LabsRawesome

    Hi Meagan, I called Ainsworth, and they confirmed that they manufacture Pure Balance foods for Walmart. Also read the post by Tony DePaul Sr. (It’s under this post) He either works for or partly owns Ainsworth, and he commented on the Pure Balance thread. So that should confirm it for you as well.

  • meagan

    Where did you find the information that Ainsworth makes pure balance? All my bag says is distributed by WalMart. And give the address to the Arkansas facility and a 877 number.

  • DogFoodie

    I was at Wal-Mart this afternoon and snapped a picture of the new Pure Balance Limited Ingredient Turkey & Potato dry food for everyone here. Sorry the picture is on its side! I can’t seem to rotate it on my device.

    I looked and looked, but couldn’t find the kcals on the bag anywhere.

  • Crazy4dogs

    Just to throw another private company into the mix, Midwestern Pet Foods seems to have a good track record as well. It’s too bad NaturaPet is gone.

  • Crazy4dogs

    Right? LOL!

  • theBCnut

    And we wish the companies that use Diamond as a manufacturer of their dog food all used Ainsworth! You have a solid reputation. They have a sordid reputation. And Mars should have stuck to candy bars. What is wrong with these people?

  • Tony DePaul Sr.

    Unlike many pet food companies, Ainsworth Pet Nutrition® has a solid foundation on which to build — a foundation that starts with family. In fact, we’re America’s oldest privately owned pet food company.

  • Laura L

    I have had many expirences with dog food between myself and family members and friends. My bf feed his dog pedigree a couple yrs ago and the dog had yellow diareah all of a sudden i have never used any dog food personally without researching it reading reviews and so on since then. i am going to the store today to buy pb chicken and brown rice for my senior hound mix and we have used it before. our dog is one who likes a variety he gets bored easy with any food lol but he has never had any issues with this or 4 health brand.every dog is different and in my personal opinon any brand could have issues or recalls even the big price name brands so its all about staying aware sign up for recall notifacations and lovin your pet. sorry off topic but i am really wondering how all these dogs in shelters and shows like pit bulls and parolees dont have major health issues when they eat so many different brands and majorly from what i have seen pedigree andthere dogs are plump and alive any thoughts ? thanks and love to u all

  • tasha

    what is your website for this dog food?

  • theaints

    My mother was having issues with one of her dogs having uncontrollable bloody stool. She was feeding all her dogs another brand food and only this one older dog was having problems. She had accepted that she was old and her time was coming to an end. Then she tried the food that I feed my dogs, Pure Balance. She cannot stop thanking me. The bloody stools have completely stopped and her dog has put weight back on. This food saved her dogs life! All of her dogs eat it and never had an issue, they love it.

  • LabsRawesome

    You say your dog was diagnosed with HGE. Here is some info on HGE. HGE in dogs can occur very rapidly. HGE is not contagious and can occur without a change in the dog’s diet, environment, or routine. http://www.peteducation.com/article.cfm?c=2+2090&aid=3606

  • LabsRawesome

    Ali, Try calling Ainsworth. Because that is the manufacturer of Pure Balance. I would never call Walmart because Walmart does not manufacture dog food, they just sell it

  • ali

    Someone who has to stoop so far as to call people names has no brains.

  • ali

    Actually I have a bachelor’s degree and I called Wal-Mart. The number on the back of the bag. Before you try to tell me I have no brains please get your information from Wal-Mart. That’s who I called.

  • LabsRawesome

    I agree. Some people have zero reading comprehension skills. And zero brains.

  • Dori

    Labs, at some point you have to let go and hope that anyone looking at these reviews will follow the thread and, hopefully, do a little research on their own and make their own choices. Yes, some are indeed hellbent on posting whatever the mood strikes them right or wrong or indifferent. They get something in their brains and you just can’t shake it loose. Life’s too short, give it up.

  • Dori

    Oh good grief! Ainsworth makes Pure Balance for Walmart. Ol Roy which was made by Doanne (sp?) and subsequently purchased by Mars does not make Pure Balance. They are two entirely different foods. No one that feeds their dogs Pure Balance or even a half way decent food from any other company would feed their dogs Ol Roy by any stretch of the imagination. Regardless of all this controversy, what ever works for someones dog and they and their dogs are happy, healthy and go lucky, then leave them alone and let them feel what they want and what they can afford. I don’t feed my dogs any dry or canned foods but I do understand and acknowledge that in this country, thank the good Lord, we can feed our companion animals whatever works for them, so long as their vets deem them healthy, regardless of what anyone else thinks. I’m a commercial raw feeder to my three dogs but if push came to shove and I was forced at gun point to feed Pure Balance or Ol Roy, I assure you I would be feeding Pure Balance in rotation. Not Ol Roy which is not made by Ainsworth where Pure Balance is. Everyone have a nice evening. Hi Labs,

  • LabsRawesome

    These are NOT minute details. Where and by who a food is made matters. I don’t know who you supposedly called, but you are wrong. I know exactly what the label says. Like I said Pure Balance is manufactured by Ainsworth. And Ol’roy is manufactured by Doane Pet Food, a division of Mars Pet Foods. The foods are made at two totally different plants, by two totally different manufacturers. Both foods brand names are owned by Walmart. Please follow this link. It is a dog food review for Ol’roy. The review includes the manufacturer’s name. You have to scroll down a bit to get to the review. http://www.dogfoodinsider.com/ol-roy-dog-food-review/

  • Carrie

    I use the dry and canned Pure Balance on occasion. My dogs do great on it. As stated previously Ol’ Roy is different food all together. If the food did not work for your dogs quit using it, but to say its terrible food because of who owns the brand is a little over reaching in my opinion.

  • LabsRawesome

    Thank you Sandy! She keeps posting totally wrong info. Some people that don’t know any better might believe her. It really gets on my nerves when people do that. You explain to them that they are wrong, but they won’t believe you. It’s like their hellbent on posting wrong info or something.

  • ali

    So what you’re telling me is that you would give your dog the same food that is also manufactured by Ol’ Roy? as far as the quality and standards that comes from an ol’ Roy product I would expect the same from Pure Balance since it is manufactured by the same company.

  • http://theuglypugglyboutique.com/ sandy

    “From the makers of Ol Roy” doesn’t mean it’s made by Ol Roy since Ol Roy doesn’t actually manufacture any food. Ol Roy and Pure Balance are just Brand Names owned by a company. The Company contracts out the manufacturing of the dog food to various pet food manufacturers. Kind of like Honda and Acura are owned by a parent company but the cars are made at different plants. I wouldn’t consider that “small logistics”.

  • ali

    Pure balance IS made by the same manufacturing plant that is Ol’roy. Im a concerned consumer whos pet got deathly ill after switching. I’m not going to argue over small lologistics to someone who seems to just want to argue. It’s labeled “from the makers of ol roy” lok. I’m trying to help other consumers whos pets could have gotten ill also. Not trying to argue over minute details.

  • LabsRawesome

    Please get your facts straight before you post nonsense. Pure Balance is made by Ainsworth Pet Nutrition, Meadville, PA. Ol’roy is a brand of dog food sold at Walmart. Ol’roy is not a manufacturing company. Ol’ Roy is a private label brand manufactured for Walmart by Doane Pet Food, a division of Mars pet foods.

  • Nancy A. Littleton

    Feed your puppy a top brand, doesn’t have to be the most expensive, i.e., Kirkland grain free is very good, do your research.

  • Nancy A. Littleton

    You got that absolutely right

  • Nancy A. Littleton

    Purina is one of the worst foods you could feed, do some research.

  • ali

    I posted 9 days ago about how great my beagle mix was doing on PB but please do not give your dog this. My dog started to dirrahea blood and vomit blood and is now at the ER and was diagnosed with HGE. Now that I see the reviews from others I am saddened bc I was only trying to help my dog and I almost killed her. Will only be making my dogs food from now on.

  • Crazy4cats

    Hi Marilyn-
    It’s tough to switch foods when you have been feeding something for a long time. I have found that using a supplement during the transition is very helpful. I have used the following with success: Perfect Form made by The Honest Kitchen, Fruitables digestive supplement (canned pumpkin with other soothing goodies), and Purina’s Forti Flora probiotic. Most of these can be found at smaller pet boutiques or feed stores. I usually just order from Amazon or Healthypets.com. Hope this helps!

  • Crazy4dogs

    Did you do a cold turkey switch? If your dogs are eating kibble and bits their bodies will take some time to adjust to a new food.

  • LabsRawesome

    If your dogs have been eating Beneful for years any food you switch to will most likely cause this same reaction. It will take some time for their digestive system to adjust to any new food. Think of it this way,
    their digestive system is getting rid of all the toxins from the Beneful.

  • GSDsForever

    Totally agreed. :-)

  • Crazy4dogs

    LabsRawsome is right. If your dogs have been eating beneful forever, it will take their digestive tracks some time to adjust. Brown rice or any type of rice is generally the solution for diarrhea or loose stools. If you ever look @ a bag of almost any dog food that says for sensitive stomachs, it’s mostly rice and rice of any type is either the first or second ingredient, depending on the brand. I don’t personally use Pure Balance, but it could be that you got a bad bag. Did you do a slow transition?

  • LabsRawesome

    Agreed. The Ol’roy name is not a good selling point to anyone that knows anything about dog food. But I guess Walmart wants to have 2 dog foods at different price points. I’m glad that they came out with Pure Balance at Walmart, for people that can’t or won’t shop anywhere else. At least people can pick up something decent at Wally world now. :)

  • GSDsForever

    Hmm . . . strange. Thanks for clearing that up. I would think they would realize that for many prospective buyers of PB, that on the label would not be a selling point! LOL.

    I guess buyers of Ol Roy might feel more comfy. . . .

  • GSDsForever

    shared :( on that!

  • LabsRawesome

    True. Especially if the dog has been fed Beneful for years, which is what most people do. They pick a brand and stick with it for the entire life of the dog. :(

  • LabsRawesome

    I believe it says “from the makers of Ol’roy” on the packaging, because Walmart owns the Ol’roy and Pure Balance names/trademark. But Ainsworth manufactures Pure Balance for them. I have no idea who makes Ol’roy kibble. I really wish Walmart would do the right thing and discontinue Ol’roy.

  • GSDsForever

    Any idea why there are suggestions out there that it is made by Ol Roy, that it actually said that on the bags (a couple years ago)? Just curious. Could Ol Roy own it & have it made at Ainsworth?

    http://forum.greytalk.com/index.php/topic/288308-ol-roy-new-food/

    I’m thinking most people would prefer it not have any connection to Ol Roy! LOL.

  • GSDsForever

    Based on OP’s original post, I *think* her dogs seem most likely to have suffered digestive upset from to quick a switch, as can happen when feeding ANY new brand/formula.

  • LabsRawesome

    If your dogs have been eating Beneful for years any food you switch to will most likely cause this same reaction. It will take some time for their digestive system to adjust to any new food. Think of it this way, their digestive system is getting rid of all the toxins from the Beneful.

  • LabsRawesome

    I think Pure Balance is a reputable brand. Pure Balance is made by Ainsworth. I use their grain free formulas in my rotation. My dogs do great on them.

  • GSDsForever

    Many, if not most, co packers/manufacturing plants for other brands not their own will not disclose which brands they make.

    It’s really up to the brand that OWNS the food to determine what information it wishes to release. A company that simply *makes* a food FOR another company has a contract and business relationship with that other company, not its customers.

  • GSDsForever

    The most cautious approach and the one least likely to cause digestive upset is gradually transitioning dogs over to the new food by mixing the old and new (in decreasing and increasing amounts) over days.

    I can’t speak to the Pure Balance brand and manufactured formula specifically. But if you do the above and still have problems, I would just choose a more reputable brand so that you don’t have to worry about possible contamination/spoilage causing this problem or a recall.

    I would recommend Fromm, based on 100+ years quality foods without a single recall or issue and the price point you’re seeking. The Classic is cheapest (as low as ~$1/lb online or at feed store) followed by the step up to Gold & Puppy Gold, before the 4 Star Nutritionals line. All are quality foods. Very trustworthy company.

    No, brown rice is unlike to have cause those symptoms, but a sudden change between brands can definitely cause diarrhea & digestive upset.

  • Marilyn Panico

    So we use the Beneful and I thought I would do the wise thing and try
    to switch to a better dog food, I bought some Pure Balance the chicken
    and brown rice one which has 4 stars and I slowly started putting it
    into their beneful so I could make the switch safer for my dogs and
    after 1 day I have 1 dog vomiting and diarrhea and another one with
    diarrhea so am I doing something wrong or is the brown rice the issue or
    is it the dog food? I am seriously frustrated and angry with Purina for putting it’s loyal customers and pets through this frustration.

  • Vince Foulk

    I will not be feeding this brand to my dogs ever again!! For the second time, I tried another small bag a couple weeks ago trying to get my dogs to eat a “healthier” dog food as oppose to gravy train, alpo, etc. My dogs ended up getting sick and having nothing but diarrhea and passing blood, sometimes nothing but blood. This is the second time this has happened. I thought it was a coincidence the first time, but this just confirmed it. Switched dog food back to a “normal” brand (kibbles and bits) and they seem to be A LOT better and happier. I don’t care whats in it, I will be telling all dog owners i know to stay away from it.

  • Shawna

    It’s not a bad food — there’s definitely better and definitely worse. That said, despite what many say, the best thing we can do for our fur baby is to feed a variety of diet — different proteins and carbs as well as different brands.

    It’s also very healthful to use species appropriate and healthy whole food toppers and treats. Toppers can be anything from left over meats, eggs, berries and veggies etc.

  • Meli

    Bringing home a maltipoo puppy next month and trying to figure out if PB would be good for her or not. Please, any info would be greatly appreciated!!!!

  • Dori

    I believe that Pure Balance is made by Ainsworth, which is a fairly reputable company from what I’ve read on posts on DFA, but you won’t find any info on the Ainsworth web site. Very strange if you ask me. If asked, they will say that the food is specifically made for Walmart and any questions must be asked of Walmart. I don’t feed the food so I’m not judging the food itself one way or the other. I do have issues with a company that makes a food but will only direct you to the store that the food is made for if you have any questions about the food and doesn’t even have said food on their own web site when they are the manufacturer.

  • Liz

    My Queensland Heeler has environmental allergies twice a year. The vet said to put her on SD sensitive skin formula year round and benadryl during her itchy seasons. Benadryl just made her goofy and the SD didn’t help at all during her itchy times.. I decided to give the Pure Balance Lamb and Rice food a try. It has been a year and hooray, no more itchy dog. She eats the food with gusto, looks good, normal poop and has plenty of energy.
    Hope this works for others.

  • http://peggygurney.com/ Peggy Gurney

    You can find the ingredients here. Click on the recipe you are using. http://wwwndc.walmart.com/cp/Pure-Balance-Natural-Dog-Food/1097490

  • Shauna

    Awesome I will be switching my puppy over slowly Thank you again Peggy for the advice and
    help :)

  • http://peggygurney.com/ Peggy Gurney

    You’re absolutely right, they do not. The two friends I mentioned above have been feeding this to their puppies for around 6-7 months. The pups love it, have never been sick, and are growing like weeds. :)

  • Shauna

    Okay Thank you Maegan ! I will switch her over slowly shes on Iams right now bc that was the most decent “puppy labeled” food i could find in my area but this seems like much better food for her. :)

  • Shauna

    Okay Great thank you Peggy! I noticed it said that but wanted to be sure it have the extra nutrition that a growing puppy needs . I know some “all life stages don’t” :(

  • http://peggygurney.com/ Peggy Gurney

    It does say on the bag that it is formulated for all life stages.

  • Maegan

    Absolutely. I started my puppy on this when he was little, maybe 16 weeks. Try it out first for a few days and see how he adjusts to it. He might have a little loose bowels for the first 2 times but will adjust fine. When your give a puppy a higher grade dog food, it doesn’t have to say “puppy” on it. My vet told me that.. Good luck! And congrats on your new puppy. Oh and be sure for feed small amounts, over feeding a puppy is very easy.