Pure Balance Grain Free (Dry)


Rating: ★★★★☆

Pure Balance Grain Free Dog Food receives the Advisor’s second-highest tier rating of 4 stars.

The Pure Balance Grain Free product line includes five dry dog foods.

Each recipe below includes its related AAFCO nutrient profile when available on the product’s official webpage: Growth, Maintenance, All Life Stages, Supplemental or Unspecified.

  • Pure Balance Superfood Grain Free Trout and Lentils [A]
  • Pure Balance Grain Free Salmon and Pea (3.5 stars) [A]
  • Pure Balance Grain Free Chicken and Pea (3.5 stars) [A]
  • Pure Balance Limited Ingredient Turkey and Potato (4.5 stars) [A]
  • Pure Balance Wild and Free Bison, Pea and Venison (4.5 stars) [A]

Pure Balance Grain Free Salmon and Pea recipe was selected to represent the other products in the line for this review.

Pure Balance Grain Free Salmon and Pea Recipe

Dry Dog Food

Estimated Dry Matter Nutrient Content

Protein = 27% | Fat = 17% | Carbs = 49%

Ingredients: Salmon, salmon meal, dried ground peas, tapioca, pea protein, fish meal, dried plain beet pulp, poultry fat (preserved with mixed tocopherols), dried carrots, sunflower oil, natural flavor, whole potato, calcium carbonate, salt, flaxseed, potassium chloride, zinc proteinate, vitamin E supplement, iron proteinate, choline chloride, l-ascorbyl-2-polyphosphate (source of vitamin C), manganese proteinate, copper proteinate, niacin, d-calcium pantothenate, l-carnitine, biotin, sodium selenite, vitamin A supplement, riboflavin supplement, thiamine mononitrate, vitamin B12 supplement, calcium iodate, pyridoxine hydrochloride (source of vitamin B6), vitamin D3 supplement, folic acid

Fiber (estimated dry matter content) = 5.6%

Red items indicate controversial ingredients

Estimated Nutrient Content
Guaranteed Analysis24%15%NA
Dry Matter Basis27%17%49%
Calorie Weighted Basis23%35%42%
Protein = 23% | Fat = 35% | Carbs = 42%

The first ingredient in this dog food is salmon. Although it is rich in omega-3 fatty acids, raw salmon contains about 80% water. After cooking, most of that moisture is lost, reducing the meat content to just a fraction of its original weight.

After processing, this item would probably account for a smaller part of the total content of the finished product.

The second ingredient is salmon meal. Because it is considered a meat concentrate, fish meal contains almost 300% more protein than fresh fish itself.

Fish meal is typically obtained from the “clean, dried, ground tissue of undecomposed whole fish and fish cuttings” of commercial fish operations.1

The third ingredient includes dried ground peas. Dried peas are a good source of carbohydrates. Plus they’re naturally rich in dietary fiber.

However, dried peas contain about 27% protein, a factor that must be considered when judging the meat content of this dog food.

The fourth ingredient is tapioca, a gluten-free, starchy carbohydrate extract made from the root of the cassava plant.

The fifth ingredient is pea protein, what remains of a pea after removing the starchy part of the vegetable.

Even though it contains over 80% protein, this ingredient would be expected to have a lower biological value than meat.

And less costly plant-based products like this can notably boost the total protein reported on the label — a factor that must be considered when judging the meat content of this dog food.

The sixth ingredient is fish meal, another protein-rich meat concentrate.

Unfortunately, this particular item is anonymous. Because various fish contain different types of fats, we would have preferred to have known the source species.

The seventh ingredient is beet pulp. Beet pulp is a controversial ingredient, a high fiber by-product of sugar beet processing.

Some denounce beet pulp as an inexpensive filler while others cite its outstanding intestinal health and blood sugar benefits.

We only call your attention here to the controversy and believe the inclusion of beet pulp in reasonable amounts in most dog foods is entirely acceptable.

The eighth ingredient is poultry fat. Poultry fat is obtained from rendering, a process similar to making soup in which the fat itself is skimmed from the surface of the liquid.

Poultry fat is high in linoleic acid, an omega-6 fatty acid essential for life.

However, poultry fat is a relatively generic ingredient and can be considered lower in quality than a similar item from a named source animal (like chicken fat).

The ninth ingredient includes carrots. Carrots are rich in beta-carotene, minerals and dietary fiber.

From here, the list goes on to include a number of other items.

But to be realistic, ingredients located this far down the list (other than nutritional supplements) are not likely to affect the overall rating of this product.

With four notable exceptions

First, sunflower oil is nutritionally similar to safflower oil. Since these oils are high in omega-6 fatty acids and contain no omega-3’s, they’re considered less nutritious than canola or flaxseed oils.

Sunflower oil is notable for its resistance to heat damage during cooking.

There are several different types of sunflower oil, some better than others. Without knowing more, it’s impossible to judge the quality of this ingredient.

Next, flaxseed is one of the best plant sources of healthy omega-3 fatty acids. Provided they’ve first been ground into a meal, flax seeds are also rich in soluble fiber.

However, flaxseed contains about 19% protein, a factor that must be considered when judging the actual meat content of this dog food.

In addition, we find no mention of probiotics, friendly bacteria applied to the surface of the kibble after processing to help with digestion.

And lastly, this food contains chelated minerals, minerals that have been chemically attached to protein. This makes them easier to absorb. Chelated minerals are usually found in better dog foods.

Pure Balance Grain Free Dog Food
The Bottom Line

Judging by its ingredients alone, Pure Balance Grain Free Dog Food looks like an above-average dry product.

But ingredient quality by itself cannot tell the whole story. We still need to estimate the product’s meat content before determining a final rating.

The dashboard displays a dry matter protein reading of 27%, a fat level of 17% and estimated carbohydrates of about 49%.

As a group, the brand features an average protein content of 31% and a mean fat level of 17%. Together, these figures suggest a carbohydrate content of 45% for the overall product line.

And a fat-to-protein ratio of about 54%.

Above-average protein. Near-average fat. And below-average carbs when compared to a typical dry dog food.

When you consider the protein-boosting effect of the dried peas, pea protein and flaxseed, this looks like the profile of a kibble containing a moderate amount of meat.

Bottom line?

Pure Balance Grain Free is a plant-based dry dog food using a moderate amount of named meats as its main sources of animal protein, thus earning the brand 4 stars.

Highly recommended.

Please note certain recipes are sometimes given a higher or lower rating based upon our estimate of their total meat content and (when appropriate) their fat-to-protein ratios.

Pure Balance Dog Food
Recall History

The following list (if present) includes all dog food recalls since 2009 directly related to this product line. If there are no recalls listed in this section, we have not yet reported any events.

You can view a complete list of all dog food recalls sorted by date. Or view the same list sorted alphabetically by brand.

To learn why our ratings have nothing to do with a product’s recall history, please visit our Dog Food Recalls FAQ page.

Get free dog food recall alerts sent to you by email. Subscribe to The Advisor’s recall notification list.

Dog Food Coupons
and Discounts

Readers are invited to check for coupons and discounts shared by others in our Dog Food Coupons Forum.

Or click the buying tip below. Please be advised we receive a fee for referrals made to the following online store.

A Final Word

The descriptions and analyses expressed in this and every article on this website represent the views and opinions of the author.

The Dog Food Advisor does not test dog food products.

We rely entirely on the integrity of the information provided by each company. As such, the accuracy of every review is directly dependent upon the specific data a company chooses to share.

Although it's our goal to ensure all the information on this website is correct, we cannot guarantee its completeness or its accuracy; nor can we commit to ensuring all the material is kept up-to-date on a daily basis.

We rely on tips from readers. To report a product change or request an update of any review, please contact us using this form.

Each review is offered in good faith and has been designed to help you make a more informed decision when buying dog food.

However, due to the biological uniqueness of every animal, none of our ratings are intended to suggest feeding a particular product will result in a specific dietary response or health benefit for your pet.

For a better understanding of how we analyze each product, please read our article, "The Problem with Dog Food Reviews".

Remember, no dog food can possibly be appropriate for every life stage, lifestyle or health condition. So, choose wisely. And when in doubt, consult a qualified veterinary professional for help.

In closing, we do not accept money, gifts or samples from pet food companies in exchange for special consideration in the preparation of our reviews or ratings.

However, we do receive a fee from Chewy.com for each purchase made as a direct result of a referral from our website. This fee is a fixed dollar amount and has nothing to do with the size of an order or the brand selected for purchase.

Have an opinion about this dog food? Or maybe the review itself? Please know we welcome your comments.

Notes and Updates

04/02/2017 Last Update

  1. Association of American Feed Control Officials