Review of Nom Nom Dog Food
Nom Nom Dog Food earns The Advisor’s top rating of 5 stars.
The Nom Nom product line includes 4 fresh human-grade dog foods.
Each recipe includes its AAFCO nutrient profile when available… Growth (puppy), Maintenance (adult), All Life Stages, Supplemental or Unspecified.
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|Nom Nom Beef Mash||5||A|
|Nom Nom Chicken Cuisine||4.5||A|
|Nom Nom Pork Potluck||4.5||A|
|Nom Nom Turkey Fare||5||A|
Recipe and Label Analysis
Nom Nom Turkey Fare was selected to represent the other products in the line for detailed recipe and nutrient analysis.
Label and nutrient data below are calculated using dry matter basis.
Nom Nom Turkey Fare
Wet Dog Food
Estimated Dry Matter Nutrient Content
Ingredients: Ground turkey, eggs, brown rice, carrots, spinach, dicalcium phosphate, calcium carbonate, salt, fish oil, vinegar, citric acid, taurine, choline bitartrate, zinc gluconate, ferrous sulfate, vitamin E supplement, copper gluconate, manganese gluconate, thiamine mononitrate (vitamin B1), selenium yeast, riboflavin (vitamin B2), vitamin B12 supplement, cholecalciferol (source of vitamin D3), potassium iodide
Fiber (estimated dry matter content) = 3.3%
Red denotes controversial item
|Estimated Nutrient Content|
|Dry Matter Basis||37%||17%||39%|
|Calorie Weighted Basis||32%||35%||33%|
The first ingredient in this dog food is turkey. Turkey is considered “the clean combination of flesh and skin… derived from the parts or whole carcasses of turkey”.1
Turkey is naturally rich in the ten essential amino acids required by a dog to sustain life.
The second ingredient lists whole eggs. Eggs are easy to digest and have an exceptionally high biological value.
The third ingredient is brown rice, a complex carbohydrate that (once cooked) can be fairly easy to digest. However, aside from its natural energy content, rice is of only modest nutritional value to a dog.
The fourth ingredient includes carrots. Carrots are rich in beta-carotene, minerals and dietary fiber.
The fifth ingredient is spinach. Due to its exceptional vitamin and mineral content, spinach exhibits a remarkably high nutrient Completeness Score2 of 91.
The sixth ingredient is dicalcium phosphate, likely used here as a dietary calcium supplement.
From here, the list goes on to include a number of other items.
But to be realistic, ingredients located this far down the list (other than nutritional supplements) are not likely to affect the overall rating of this Nom Nom product.
With 4 notable exceptions…
First, we find fish oil. Fish oil is naturally rich in the prized EPA and DHA type of omega-3 fatty acids. These two high quality fats boast the highest bio-availability to dogs and humans.
Depending on its level of freshness and purity, fish oil should be considered a commendable addition.
Next, taurine is an important amino acid associated with the healthy function of heart muscle. Although taurine is not typically considered essential in canines, some dogs have been shown to be deficient in this critical nutrient.
Since taurine deficiency appears to be more common in pets consuming grain-free diets, we view its presence in this recipe as a positive addition.
In addition, the minerals listed here do not appear to be chelated. And that can make them more difficult to absorb. Chelated minerals are usually associated with higher quality dog foods.
And lastly, this recipe contains selenium yeast. Unlike the more common inorganic form of selenium (sodium selenite), this natural yeast supplement is considered a safer anti-cancer alternative.
Based on its ingredients alone, Nom Nom looks like an above-average fresh dog food.
As a group, the brand features an average protein content of 36% and a mean fat level of 20%. Together, these figures suggest a carbohydrate content of 36% for the overall product line.
And a fat-to-protein ratio of about 57%.
Above-average protein. Above-average fat. And below-average carbs when compared to other moist dog foods.
Free of any plant-based protein boosters, this looks like the profile of a wet dog food containing a significant amount of meat.
Is Nom Nom a Good Dog Food?
The Dog Food Advisor finds Nom Nom to be an exceptional fresh human-grade wet dog food. This grain-inclusive recipe uses a significant amount of named meat as its main source of animal protein… thus earning the brand 5 stars.
Who Designed Nom Nom Dog Food?
Nom Nom is a nutritionally complete and balanced. Each recipe is formulated by Dr. Justin Shmalberg… a practicing veterinarian and professor of veterinary medicine. He is one of fewer than 100 board-certified veterinary nutritionists in the country.
What Are the Benefits of Feeding a Fresh Dog Food Diet?
In the following video…
Dr. Justin Shmalberg shares the short and long term benefits of feeding a fresh dog food diet.
Nom Nom Dog Food Recall History
The following automated list (if present) includes all dog food recalls since 2009 related to Nom Nom.
No recalls noted.
You can view a complete list of all dog food recalls since 2009 here.
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A Final Word
The Dog Food Advisor is privately owned. We do not accept money, gifts, samples or other incentives in exchange for special consideration in preparing our reviews.
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Important FDA Alert
The FDA is investigating a potential link between diet and heart disease in dogs. Click here for details.
- Adapted by the Dog Food Advisor and based upon the official definition for chicken published by the Association of American Feed Control Officials, Official Publication, 2008 Edition ↩
- Completeness Score is a measure of a food’s relative nutrient content and is computed by NutritionData.com from the USDA’s National Nutrient Database for Standard Reference ↩
03/29/2021 Last Update