Azmira canned dog food receives the Advisor’s second-highest tier rating of 4.5 stars.
The Azmira product line includes three canned dog foods, each claimed to meet AAFCO nutrient profiles for all life stages.
The following is a list of recipes available at the time of this review.
- Azmira Ocean Fish Formula
- Azmira Lamb and Barley Formula
- Azmira Beef and Chicken Formula
Azmira Beef and Chicken Formula was selected to represent the other products in the line for this review.
Azmira Beef and Chicken Formula
Canned Dog Food
Estimated Dry Matter Nutrient Content
Ingredients: Beef, beef broth, chicken, chicken liver and kidney, ocean fish, tuna, oat bran, whole brown rice, kelp, alfalfa, calcium carbonate, lecithin, garlic, choline chloride, vitamin E supplement, iron amino acid chelate, zinc amino acid chelate, sodium selenite, niacin, thiamine mononitrate, vitamin A supplement, manganese amino acid chelate, copper amino acid chelate, vitamin B12 supplement, menadione sodium bisulfite complex (source of vitamin K activity), folic acid, pyridoxine hydrochloride, riboflavin supplement, calcium pantothenate, vitamin D3 supplement, calcium iodate, biotin
Fiber (estimated dry matter content) = 4.5%
Red items indicate controversial ingredients
|Estimated Nutrient Content|
|Dry Matter Basis||46%||23%||24%|
|Calorie Weighted Basis||37%||44%||19%|
The first ingredient in this dog food is beef. Beef is defined as “the clean flesh derived from slaughtered cattle” and includes skeletal muscle or the muscle tissues of the tongue, diaphragm, heart or esophagus.1
Beef is naturally rich in all ten essential amino acids required by a dog to sustain life.
The second ingredient is beef broth. Broths are nutritionally empty. But because they add moisture to a dog food they are a common finding in many canned products.
The third ingredient is chicken, another quality raw item. Chicken is considered “the clean combination of flesh and skin… derived from the parts or whole carcasses of chicken”.1
Chicken is naturally rich in the ten essential amino acids required by a dog to sustain life.
The fourth ingredient includes chicken liver and kidney. These are organ meats sourced from a named animal and thus considered a beneficial component.
The fifth ingredient is ocean fish. This item is typically sourced from clean, undecomposed whole fish and fish cuttings of commercial fish operations.3
Unfortunately, the phrase “ocean fish” is vague and does little to adequately describe this ingredient. Since some fish are higher in omega-3 fats than others, it’s impossible for us to judge the quality of this item.
In any case, fish meat is naturally rich in the ten essential amino acids required by a dog to sustain life.
The sixth ingredient is tuna. Like most oily fish, tuna is naturally rich in healthy omega-3 fatty acids.
The seventh ingredient is oat bran, a nutritious by-product obtained from milling whole grain oats. The bran is the fiber-rich outer layer of the grain containing starch, protein, vitamins and minerals.
The eighth ingredient is brown rice, a complex carbohydrate that (once cooked) can be fairly easy to digest. However, aside from its natural energy content, rice is of only modest nutritional value to a dog.
From here, the list goes on to include a number of other items.
But to be realistic, ingredients located this far down the list (other than nutritional supplements) are not likely to affect the overall rating of this product.
With four notable exceptions…
First, alfalfa is a flowering member of the pea family. Although alfalfa is high in protein (18%) and fiber, it’s uncommon to see it used in a dog food. This hay-family ingredient is more commonly associated with horse feeds.
So, one must weigh the potential benefits of feeding garlic against its proven tendency to cause subclinical damage to the red blood cells of the animal.
In addition, this food contains chelated minerals, minerals that have been chemically attached to protein. This makes them easier to absorb. Chelated minerals are usually found in better dog foods.
And lastly, this food includes menadione, a controversial form of vitamin K linked to liver toxicity, allergies and the abnormal break-down of red blood cells.
Since vitamin K isn’t required by AAFCO in either of its dog food nutrient profiles, we question the use of this substance in any canine formulation.
Azmira Canned Dog Food
The Bottom Line
Judging by its ingredients alone, Azmira canned dog food looks like an above-average wet product.
But ingredient quality by itself cannot tell the whole story. We still need to estimate the product’s meat content before determining a final rating.
As a group, the brand features an average protein content of 46% and a mean fat level of 23%. Together, these figures suggest a carbohydrate content of 24% for the overall product line.
And a fat-to-protein ratio of about 50%.
Above-average protein. Near-average fat. And below-average carbs when compared to a typical canned dog food.
Even when you consider the protein-boosting effect of the alfalfa, this looks like the profile of a wet product containing a significant amount of meat.
We like this product. However, it’s unfortunate the company chose to include menadione in its recipe. Without this controversial ingredient, we may have been compelled to award this line a higher rating.
Azmira is a meat-based canned dog food using a significant amount of various named species as its main sources of animal protein, thus earning the brand 4.5 stars.
However, menadione phobics may wish to ignore our rating and look elsewhere for another product.
Please note certain recipes are sometimes given a higher or lower rating based upon our estimate of their total meat content and when appropriate their fat-to-protein ratios
Those looking for a nice kibble from the same company may want to check out our review of Azmira Dry Dog Food.
Azmira Dog Food
The following list (if present) includes all dog food recalls since 2009 directly related to this product line. If there are no recalls listed in this section, we have not yet reported any events.
To learn why our ratings have nothing to do with a product’s recall history, please visit our Dog Food Recalls FAQ page.
Get free dog food recall alerts sent to you by email. Subscribe to The Advisor’s recall notification list.
Dog Food Coupons
Readers are invited to check for coupons and discounts shared by others in our Dog Food Coupons Forum.
Or click the buying tip below. Please be advised we receive a fee for referrals made to the following online store.
A Final Word
The descriptions and analyses expressed in this and every article on this website represent the views and opinions of the author.
The Dog Food Advisor does not test dog food products.
We rely almost entirely on the integrity of the information posted by each company on its website. As such, the accuracy of every review is directly dependent upon the quality of the test results from any specific batch of food a company chooses to publish.
Although it's our goal to ensure all the information on this website is correct, we cannot guarantee its completeness or its accuracy; nor can we commit to ensuring all the material is kept up-to-date on a daily basis.
We rely on tips from readers. To report a product change or request an update of any review, please contact us using this form.
Each review is offered in good faith and has been designed to help you make a more informed decision when buying dog food.
However, due to the biological uniqueness of every animal, none of our ratings are intended to suggest feeding a particular product will result in a specific dietary response or health benefit for your pet.
For a better understanding of how we analyze each product, please read our article, "The Problem with Dog Food Reviews".
Remember, no dog food can possibly be appropriate for every life stage, lifestyle or health condition. So, choose wisely. And when in doubt, consult a qualified veterinary professional for help.
In closing, we do not accept money, gifts or samples from pet food companies in exchange for special consideration in the preparation of our reviews or ratings.
However, we do receive a fee from Chewy.com for each purchase made as a direct result of a referral from our website. This fee is a fixed dollar amount and has nothing to do with the size of an order or the brand selected for purchase.
Have an opinion about this dog food? Or maybe the review itself? Please know we welcome your comments.
Notes and Updates
10/29/2015 Last Update
- Association of American Feed Control Officials ↩
- Association of American Feed Control Officials ↩
- Adapted by The Dog Food Advisor from the official definition of other fish ingredients as published by the Association of American Feed Control Officials ↩
- Yamato et al, Heinz Body hemolytic anemia with eccentrocytosis from ingestion of Chinese chive (Allium tuberosum) and garlic (Allium sativum) in a dog, Journal of the American Animal Hospital Association 41:68-73 (2005) ↩