As far as THK goes-they do offer an employee incentive program of sorts for retail as well. At the shop, when we first started carrying THK, we had to take a little mini online course which explained the process THK uses for making their food, and then they give you vouchers to turn into your distributor for 3 free boxes of the honest kitchen (just 3, and they have an expiration date) so that you can try it on your animals to see how they do, and explain firsthand their benefits. While I did take advantage of this, I had already fed it, so I didn’t need much encouragement on that end. And 3 boxes lasts me a looong time since I use it as a topper, and not as their sole meal. I can only assume they do similar programs for vet offices.
However, that is not the same deal as I understand (also firsthand information) about Hills and the vet clinic my cousin works at. That is a certain rebate percentage off the direct order from hills based on how much of it has sold, which results in higher profits for the clinic, as they aren’t lowering the cost of the food because of this. Not unlike what happens with food purveyors and my company in the food world. The difference is, I order all kinds of food from these purveyors, not just hills 🙂 Vets, like almost any business, still have a certain amount of sales within their position that is asked of them
