[shamrockmommy]

Just went and looked at the new Innova line. Could the bag be any more flashy? Could the website be any more coated in gimmicky marketing? Oy vey.

And it’s not a whole lot different from the Prime line, or is this what it’s replacing?

Honestly, what would it take to have a decent pet food company that just makes a good food without all the marketing crap. This is what P&G does to companies.