Infinia Dog Food (Dry)

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Rating: ★★★★★

Infinia Dog Food receives the Advisor’s highest rating of five stars.

The Infinia product line includes four dry dog foods… two meeting AAFCO nutrient profiles for all life stages (Chicken and Turkey) and two for adult maintenance (Bison and Salmon).

  • Infinia Bison and Potato
  • Infinia Chicken and Brown Rice
  • Infinia Turkey and Sweet Potato
  • Infinia Zenfood Salmon and Sweet Potato (4 stars)

Infinia Turkey and Sweet Potato dog food was chosen to represent the others in the line for this review.

Infinia Turkey and Sweet Potato

Dry Dog Food

Estimated Dry Matter Nutrient Content

Protein = 36% | Fat = 18% | Carbs = 39%

Ingredients: Turkey, chicken, turkey meal (natural source of glucosamine & chondroitin), chicken meal (natural source of glucosamine and chondroitin), sweet potatoes, potatoes, peas, egg product, canola oil, tomato pomace, natural flavor, salmon oil (a source of DHA), salt, methionine, choline chloride, mixed tocopherols (a natural preservative and source of vitamin E), dried chicory root, taurine, glucosamine hydrochloride, Yucca schidigera extract, kelp, carrots, apples, tomatoes, blueberries, spinach, dried skim milk, cranberry powder, rosemary extract, parsley flakes, vitamins (choline chloride, vitamin E supplement, thiamine mononitrate, ascorbic acid, vitamin A supplement, biotin, calcium pantothenate, pyridoxine hydrochloride, vitamin B12 supplement, riboflavin, vitamin D3 supplement, folic acid), l-carnitine, dried Enterococcus faecium fermentation product, dried Lactobacillus acidophilus fermentation product, dried Lactobacillus casei fermentation product, dried Lactobacillus plantarum fermentation product, dried Trichoderma longibrachiatum fermentation extract, minerals (iron proteinate, zinc proteinate, copper proteinate, ferrous sulfate, zinc sulfate, copper sulfate, potassium iodide, manganese proteinate, manganous oxide, manganese sulfate, sodium selenite)

Fiber (estimated dry matter content) = 3.3%

Red items when present indicate controversial ingredients

Estimated Nutrient Content
MethodProteinFatCarbs
Guaranteed Analysis32%16%NA
Dry Matter Basis36%18%39%
Calorie Weighted Basis30%37%33%

The first two ingredients in this dog food are turkey and chicken. Although it is a quality item, raw poultry contains about 80% water. After cooking, most of that moisture is lost… reducing the meat content to just a fraction of its original weight.

After processing, these two items would probably occupy a lower position on the list.

Which brings us to turkey and chicken meals… the second, third and (more likely) the dominant meat ingredients in this dog food.

Turkey and chicken meals are both considered meat concentrates and contain nearly 300% more protein than fresh poultry.

The fifth ingredient includes sweet potato. Sweet potatoes are a good source of complex carbohydrates in a dog food. They are naturally rich in fiber, beta carotene and other healthy nutrients.

The sixth item includes potato. Assuming they’re whole, potatoes are a good source of digestible carbohydrates and other healthy nutrients.

The seventh ingredient includes peas. Peas are a quality source of carbohydrates. Plus (like all legumes) they’re rich in natural fiber.

The eighth ingredient lists egg product… a dehydrated form of shell-free eggs. Quality can vary significantly. Lower grade egg product can even come from commercial hatcheries… from eggs that have failed to hatch.

In any case, eggs are easy to digest and have an exceptionally high biological value.

The ninth ingredient includes canola oil. Most applaud canola for its favorable omega-3 content… while a vocal minority condemn it as an unhealthy fat.

Current thinking (ours included) finds the negative stories about canola oil more the stuff of urban legend than actual science.1

Tomato pomace is a controversial ingredient… a by-product left after processing tomatoes into juice, soup and ketchup.

Many praise tomato pomace for its high fiber and nutrient content… while others scorn it as a cheap pet food filler laden with pesticides found on the skin of the tomato before processing.

Just the same, there’s probably not enough tomato pomace here to make much of a difference.

After the natural flavor, we find salmon oil. Salmon oil is naturally rich in omega-3 fatty acids… essential oils needed by every dog to sustain life.

From here, the list goes on to include a number of other items.

But to be realistic, ingredients located this far down the list (other than nutritional supplements) are not likely to have much of an effect on the overall rating of this product.

With two notable exceptions

First, the manufacturer appears to have applied friendly bacteria to the surface of the kibble after cooking. These special probiotics are used to enhance a dog’s digestive and immune functions.

And lastly, this dog food contains chelated mineralsminerals that have been chemically attached to protein. This makes them easier to absorb. Chelated minerals are usually found in better dog foods.

Infinia Dog Food… the Bottom Line

Judging by its ingredients alone, Infinia appears to be an above-average dry dog food.

But ingredient quality by itself cannot tell the whole story. We still need to estimate the product’s meat content before determining a final rating.

Since its first four ingredients all detail meat items, we should see some fairly good numbers here.

The dashboard displays a dry matter protein reading of 36%, a fat level of 18% and estimated carbohydrates of about 39%.

With its modest protein and fat numbers implying a reduced meat content, we’ve placed Zenfood Salmon in a lower category.

So, excluding that product, the brand features an average protein content of 34% and a mean fat level of 17%.

Together, these figures suggest a carbohydrate content of 41% for the overall product line.

Above-average protein. Average fat. And below-average carbs… when compared to a typical dry dog food.

With no evidence of any plant-based protein boosters, this looks like the profile of a kibble containing a notable amount of meat.

What’s more, with the exception of the Chicken and Brown Rice recipe, the line is (otherwise) grain-free.

Bottom line?

Infinia is primarily a vegetable-based dry dog food using a notable amount of assorted meat meals as its main sources of animal protein… thus earning the brand five stars.

Enthusiastically recommended.

A Final Word

This review is designed to help you make a more informed decision when buying dog food. However, our rating system is not intended to suggest feeding a particular product will result in a specific health benefit for your pet.

For a better understanding of how we analyzed this product, please be sure to read our article, “The Problem with Dog Food Reviews

Remember, no dog food can possibly be appropriate for every life stage, lifestyle or health condition. So, choose wisely. And when in doubt consult a veterinarian for help.

Have an opinion about this dog food… or maybe the review itself? Please know… we welcome your comments.

Notes and Updates

08/30/2010 Original review
08/30/2010 Last Update

  1. Mikkelson, B and DP, Oil of Ole, Urban Legends Reference Pages (2005)
Dog Food Advisor IconThe Dog Food Advisor publishes independent reviews to help pet owners make better choices when shopping for dog food.


  • Anonymous

    Wish I could get it!  I checked into ordering it online and that didn’t pan out.

  • Anonymous

    My latest Cavalier, Laverne pictured in my avatar, was fed Infinia before I adopted her.  Her breeders use it for their show dogs, however, I can’t get it where I live so she is eating Nature’s Variety right now.

  • Lowe_shawna

    I buy it from a local feed store not a pet store.  I used to shop at a chain store (Natures Pet) and they were buy 11 bags get the 12th free.  After figuring out that you’re pretty much paying for that “free” bag I searched around and found it a whole lot cheaper.  However, the feed store just upped the price on Infinia from $43.99 to about $46.00, however, the Chicken and Brown Rice formula is still available at the $43.99 price.  

  • Robyn

    Infinia and Exclusive are sold by the same Purina reps that sell horse grain, so try finding it at farm/ranch/feed stores. I have fed my Rottie a mix of Orijen regional red and Infinia bison/potato for 2 years and he is a fit, shiny, muscular, fabulous looking dog. My vet cannot believe how fit he is, he looks like a body builder with rippling muscle and shiny coat. I love Orijen and the way the company does business, however the Orijen is sometimes hard to find, as well as expensive and also my dog gains too much weight if I feed him full Orijen. My dog cannot have chicken, and most “non-chicken” formulas contain chicken anyway (TOTW has chicken in their bison formula). Since I had problems getting Orijen Regional REd twice (and I live in Denver which has every dog food known to man), I figured mixing would be a good backup plan in case I couldn’t get one or the other since my dog is very sensitive to switching foods. I have to have my feed store special order the Infinia and we do have a buy 10 get one free situation as well. I have been very happy with it, outside of the “mass manufacturing” situation which causes me some concern (where one factory makes different qualities/brands of food). I am a dog food disciple, I strongly feel feeding a better food leads to a healthier dog. My parents switched their GSD with major allergy and mental problems (ha) to Infinia and she stopped itching and also stopped a lot of the nervous behavior she has had for 10 years.

  • http://DogFoodAdvisor.com Mike Sagman

    Hi Ryan — Although not everyone would agree, I prefer as much quality meat protein in a dog food as possible. However, you’ll probably want to avoid foods that contain too much fat. Hope this helps.

  • Ryan

    hello i been feeding my 16 month german shepherd large breed wellness dog around 65 dollars with tax included for 30 lb but now with my wife not working looking for something more in my price range i went to feed store looking to buy totw but was given some examples of Infina decided to read up seen a lot of good things my question is there a certain range of protein in a dog food i should try to stay in with a large breed dog food ?

  • Gordon

    This food looks OK, just that it is a little high on the carb side. Although pretty average for kibble. Wow, that’s a change….usually pets stores give you the 10th bag for free after 9 bag purchases.

  • Shawna G

    I am not sure where everyone is getting that Infina is expensive? It is only $43.99 here compared to TOTW (Taste of the Wild) which is $45.99. I’v fed TOTW (Bison) for about 2-3 years to my Siberians and their coats started to look dull. I had a feeling that I should get away from the Bison and tried the Infinia Chicken and Brown Rice. Not only is it cheaper but I buy it at my local feed store that has a program, you buy 8 bags you get the 9th free. I show my Siberians so it is important that their coats look their best…this food helped out tremendously!! I will be sticking with this food for sure.

    As a side note: My dogs have NO issues with diarrhea at all what so ever.

  • http://DogFoodAdvisor.com Mike Sagman

    Hi Sally… Infinia is made by PMI Nutrition. As I understand it, PMI Nutrition was initially spun off from Purina before Purina was sold to Nestle. So, although its commercial roots are associated with Purina, the manufacturer is now a completely different company. Hope this helps.

  • Sally

    I tried to get our local pet food coop to purchase this product for us. They told me Infinia was made by the exclusive pet food company that is owned by Purina and tried to talk me out of using this pet food. Is there some confusion here between two different but slightly similar pet food names? I’m confused!

  • http://DogFoodAdvisor.com Mike Sagman

    Hi Sharon… The answer to your question can be found on my FAQ page. Look for the topic, “How to Feed a Dog”.

  • Sharon

    My 11-month old female Australian Shepherd has eaten Infinia Turkey & Sweet Potato formula her entire life and appears to be thriving on it. Question : At what age should I switch from the recommended puppy feeding quantities to the adult quantity?

  • M Staab

    I transitioned my rescue and personal dogs over to Infinia Zenfood which has a bit lower protein as they are somewhat older and are less active, particularly in the summer in the Georgia heat. I took 4-5 weeks to transition them as it can be hard on their digestion to transition quickly to a meatier diet. 25-75, 50-50, 75-25, then 100%. For a couple of the older dogs, it took a bit longer. When you have loose stools, get PLAIN pumpkin pie filling and give them a teaspoon to tablespoon; depending on their weight. Will firm the stools right up and settle finicky dog’s stomachs.

    They seem to like Infinia and their coats are absolutely gorgeous – shiny and think…they are also itching and shedding less as well.

    I feed them about 1/4 to 1/2 cup less of this food as I found them leaving a bit in their bowls and eating slower. Yes, it is expensive; but the difference is amazing in their healthier weights and condition of their skin and coats. My Pomeranian has clear ears for the first time in years without medication!!!!!

    I was going to try TOTW because it less expensive by far, but just felt Infinia had more going for it…we’ll see over time.

  • http://DogFoodAdvisor.com Mike Sagman

    Hi Cindy… You’ll need to contact Infinia Customer Service for that information. Wish I could be more help.

  • Cindy Ashby

    Where can I clip some coupons so we can continue feeding your brand? We love your dog food but it is rather expensive…

  • K Dailey

    For those of you looking for Infiinia dealers…go to this website and type in your zip code under dealer locator…pminutrition.com

  • Meagan

    I didn’t think it was good to change their food either but I actully have changed it quite allot for thinking I shouldn’t. Glad to find out that it is not bad to do. My boyfriend said I change my dogs food more than anyone he knows. LOL

  • Candy

    Thanks Mike, that’s good to know. Always thought it was not really good to change their food.

  • Gail

    Just wanted to say I also really appreciate this website. I don’t know where the person is that is looking for this dog food, but I saw it at a feed store called Red Barn in Loxahatchee, FL, on Okeechobee Road.

  • http://DogFoodAdvisor.com Mike Sagman

    Hi Candy… Contrary to what you may have heard, it’s really not so bad to try different foods over time. This is simply another form of what’s known as diet rotation.

  • Candy

    I have 9 dogs, A GSD, Pekingese, Chihuahua, and Yorkies. I am just now transitioning to Infinia. I hope I have finally found a food that will work for all of them. The GSD is on Royal Canin due to his stools being soft. This has been the only food that keeps the stool even somewhat formed. The Peke, Chi, and some of the Yorkies have weepy eyes and itch sometimes so badly that they bloody themselves scratching. I have tried “holistic” foods such as Earth Born and Life’s Abundance. Liked the Life’s Abundance and the dogs seemed to do better with the itching, but had to mail order it and it got pretty expensive. More recently I tried Ivet and Rachael Ray. They hate the Ivet and Rachael makes them poop alot more. My Yorkies loved the Royal Canin, but became fat on it plus were still itchy. Long story…I’ve tried so many foods that I’ve forgotten most of them and am sooo tired of looking! Hope this is it.

  • Sherry Walter

    I have a 11-1/2 yr wirehaired pointing griffon and a 1-1/2 yr old schnoodle. I have been feeding Exclusive chicken and rice but would like something a little better. I want to feed them both the same food simply for the convenience. The griffon has some warty type skin issues (I think this is common to the breed). I am concerned with dog food based on chicken as I don’t think much of the ‘factory’ raised birds. I don’t want to eat birds loaded with antibiotics and other meds, I certainly don’t want to feed it to my dogs. The griffon is on a small amount of prednisone daily to deal with a sinus issue. Without it he has a great deal of swelling, can’t breath through his nose and loses his sense of smell (not good in a hunting dog – lol). I do like the buy 6 get one free with exclusive and the price is ok.

  • http://DogFoodAdvisor.com Mike Sagman

    Hi AnneMarie… That is an excellent question. And you have every right to ask it. Unlike the word “organic” (a term closely regulated and monitored by the US government), the word “holistic” can be vague (and even misleading) when it comes to manufactured dog foods.

    For example, here’s the definition of the word “holistic health” taken directly from Wikipedia. (I’ve taken the liberty to remove the words applying to humans and replaced them with the term “dog” as appropriate)…

    “Holistic health is a concept that all potential contributing factors which may affect a (dog’s) well-being, are taken into consideration when assessing a (dog’s) overall health.”

    What does the word “holistic” have to do with a factory-assembled, food-like pellet known as kibble? How can any kibble be “holistic”?

    Although we do recognize the distinct possibility of there being “holistic” ways to feed a dog, we find it impossible to identify any manufacturing standards governing the use of the word “holistic” in the commercial pet food industry.

  • AnnMarie

    According to the manufacturer’s website this food is listed as being “holistic”, what exactly does that mean, does it make it “organic” or is holistic just a marketing word? If this food is organic- the fact that is has tomato pomice as a controversial ingredient would be mute, it should not have pesticides. Could you clarify holistic vs organic? Thanks

  • Sam

    Infinia is a great food! My bloodhound is doing so much better, the bison formula is outstanding on its protein fat ratio. http://www.pmi.com is the website it also has a store locator for thoes of you who didnt know where to purchase it.

  • jennifer

    So far so good!! My Doberman is responding well to the chicken and brown rice formula!! This is month 2 and the dry itchy skin and gnawing has subsided! Hooray for Infinia Zenfood!

  • Jon

    My 4 month old Italian Greyhound stopped eating her Wellness puppy food after having a bout of vomiting and diarrhea last week. Started her on Inifinia Chicken and Brown Rice formula and she can’t get enough of this food.

  • jennifer

    I have literally tried almost every dry dog food brand out there for my Doberman.. he keeps getting dry, flaky, itchy skin and gnaws till he has a bald patch near his rump sometimes.. i figured he may be allergic to the grains so i tried TOTW, Canadiae, Wellness, Evo, innova, you name it i tried.. Today i saw a sale on the Infinia Zenfood turkey formula.. i’m keeping my fingers crossed so i’ll see how it works!!!! He loved it so far tonight so i’ll keep everyone posted on how his skin responds!!

  • julie

    thanks Mike! usually we do transition slower but were running low on iams. She has had no bad reaction too the quicker switch. we are still transitioning her to the infinia . yes we usually do transition slower though but she seems to be doing great.

  • http://DogFoodAdvisor.com Mike Sagman

    Hi Julie… Most experts recommend transitioning between two dog foods by starting with about 20-25% new food and gradually increasing it to a full 100% over a 7 to 10 day period. So, be sure not to rush the process. Take your time to minimize any chance of GI upset. Hope this helps.

  • julie

    I am in the process off switching our 5 month old basset hound to the infinia turkey and sweet potato food. she has battled with itchy skin, diarrhea, and occasional bouts of vomiting since we got her. she is currently on iams puppy food, as recommended by her vet and she seems to be doing well I do not like feeding iams. I found this at a local feed store ($32 for a15 lb bag and $52 for a30 lb bag) so we are going to see if she will adjust to this food.

    so far after transitioning her food for 2 days she seems to be handling it ok, feeding her half iams and half infinia her poop is still formed. so hopefully it will continue.

  • http://DogFoodAdvisor.com Mike Sagman

    Hi Wayne… High protein is a concern for many and can be the subject of controversy. Protein issues seem to focus upon whether or not high protein causes hip dysplasia in larger breed puppies.

    Although there are many who still believe high protein can be a health problem for puppies, more recent studies have suggested the rapid growth which causes skeletal disorders in large breed dogs is now more specifically linked to the practice of overfeeding. In other words, feeding too many calories (rather than too much protein) is now believed to be the leading cause of hip dysplasia. You can read more (including references and footnotes) about this timely topic in my recently updated article, “Best Puppy Foods“.

    By the way, since Great Danes are considered giant breeds, they can continue to grow until 24 months (or even longer). So, be sure to avoid switching to adult foods or overfeeding until growth has ceased.

    Hope this helps.

  • wayne

    I wanted to switch my Great Dane to the Infinia bison and potato but was told by several Great Danes owners and a breeder that the protien was much too high for the Great Danes and could cause bone problems. Is this true…….from what I read, a Dane’s protein intake should be no more than 27%.

  • http://DogFoodAdvisor.com Mike Sagman

    Hi Trish… It’s interesting to read your note written from a seller’s perspective. Thanks for sharing this comment.

  • Trish

    Hi Mike,

    Just wanted to say that I think it’s great what you’re doing with this site. I always enjoy reading reviews on dog food. I am educated and knowledgeable enough about dog food to be able to determine what is a good food and what is not, just by reading the label, but I still like to read what other people have to say about it.

    I work at a store that carries Exclusive, Natura, Diamond, Bil Jac, Taste of the Wild, and Chicken Soup for the Soul pet foods. I used to feed Taste of the Wild, but my dogs became pretty bored with it, even after rotating between the three formulas. Although TOTW has come out with a new formula that is getting retting to launch at my store this week, it is a lamb based, single source protein food. I think it will be a nice alternative to a fish based food for those with allergy dogs that can’t have beef or chicken, but do okay on lamb.

    I’m shocked at the number of people that still buy Bil-Jac (bleh!). I’m glad that Diamond seems to be making better formulas (like their Diamond Naturals line), but I would still never feed it. My dogs did GREAT on the Innova EVO Herring & Salmon formula, but once Natura sold out to P&G I discontinued feeding them their food. My dogs have been eating Acana Pacifica for the past few months and do EXCELLENT on it, but when I’m paying $70 for a hair under 30 lbs. of dog food, I just have to make the change to another food. I brought some samples home of the Exclusive Lamb & Rice, and while my picky eaters liked it, I feel uneasy about feeding them a food that is not grain-free, especially one that has beet pulp and brewers rice. I got a 15 lb. bag of the Infinia Bison and Potato and I’m going to see how that goes. I think it looks to be a decent food, and while it’s pricier than TOTW, I think it’s a little better in my opinion. If it doesn’t flare up my finicky French Bulldogs allergies, and they have firm stool on it, then I’ll be very happy! Especially since I get an employee discount when I purchase it, in addition to the buy 8 get 1 free program.

  • http://DogFoodAdvisor.com Mike Sagman

    Hi Phyllis… Unfortunately, we do not keep track of the selling locations of the thousands of dog food products available in North America alone. But there’s good news. Sometime beginning in the late Fall (this year) we’ll be launching our Dog Food Locator Directory on this website. This free service will help you (and all our readers) find the nearest selling location for the product they’re looking for. So, stay tuned.

  • Phyllis Harris

    Pleasr tell me where to purchasefood in Ft. Lauderdale.,Fl.

  • Val Velde

    I’m going to transition my dog to Infinia. I’m excited for him to try it. He’s on Exclusive now and likes it but this sounds like an even higher quality product.

  • Morgan

    I started Infinia a few months ago after TOTW & Premium Edge. Where my bulldog does great on the higher protien content, my sheltie does not. I currently mix the salmom and bison formula half and half. They are both doing amazing.

    Due to price though, I will be going back to TOTW. A 30lb bag of Infinia runs 54.99 where TOTW runs 39.99. The Wetlands formula is very comparable to the salmon and totw bison is very comparable to infinia bison.

  • Christina

    We LOVE Infinia dog food. We have 5 dogs, 2 of whom are very picky, and have found this to be a wonderful food. Also, our picky eaters will eat this food without me adding “gravy” or anything to it. Our doberman with allergies, horrible gas and bad skiin has improved greatly since starting to eat Infinia. We feed the salmon forumla and are very happy with it. This product is definitely worth a try if you have itchy, gassy dogs.