WholeHearted Grain Free Dog Food receives the Advisor’s second-highest tier rating of 4 stars.
The WholeHearted Grain Free product line includes 15 dry dog foods.
Each recipe below includes its related AAFCO nutrient profile when available on the product’s official webpage: Growth, Maintenance, All Life Stages, Supplemental or Unspecified.
Important: Because many websites do not reliably specify which Growth or All Life Stages recipes are safe for large breed puppies, we do not include that data in this report. Be sure to check actual packaging for that information.
Use the links below to check prices and package sizes at an online retailer.
- WholeHearted Grain Free Chicken Senior [U]
- WholeHearted Grain Free Chicken and Pea Puppy [U]
- WholeHearted Grain Free Salmon and Pea Small Breed [U]
- WholeHearted Grain Free Salmon and Pea All Life Stages [A]
- WholeHearted Grain Free Chicken and Pea All Life Stages [A]
- WholeHearted Grain Free Chicken and Pea Small Breed Adult [U]
- WholeHearted Grain Free Beef and Pea All Life Stages (3.5 stars) [A]
- WholeHearted Grain Free Beef and Pea Puppy All Breeds (3 stars) [A]
- WholeHearted Grain Free Duck and Lentil All Life Stages (3.5 stars) [U]
- WholeHearted Grain Free Beef and Pea Small Breed Adult (3 stars) [U]
- WholeHearted Grain Free Lamb and Lentil All Life Stages (3.5 stars) [A]
- WholeHearted Grain Free Beef and Pea Small Breed Puppy (3 stars) [U]
- WholeHearted Grain Free Beef and Pea Large Breed Puppy (3 stars) [U]
- WholeHearted Grain Free Beef and Pea Large Breed Adult (3.5 stars) [U]
- WholeHearted Grain Free Chicken and Pea Large Breed Adult (3.5 stars) [U]
WholeHearted Grain Free Salmon and Pea All Life Stages was selected to represent the other products in the line for this review.
WholeHearted Grain Free Salmon and Pea All Life Stages
Dry Dog Food
Estimated Dry Matter Nutrient Content
Ingredients: Salmon, salmon meal, lentils, pea flour, chickpeas, peas, canola oil (preserved with mixed tocopherols), tomato pomace, sweet potatoes, flaxseed, natural flavor, salmon oil, salt, choline chloride, dried chicory root, Yucca schidigera extract, dried Lactobacillus acidophilus fermentation product, dried Bifidobacterium animalis fermentation product, dried Lactobacillus reuteri fermentation product, vitamin E supplement, iron proteinate, zinc proteinate, copper proteinate, ferrous sulfate, zinc sulfate, copper sulfate, potassium iodide, thiamine mononitrate (source of vitamin B1), manganese proteinate, manganous oxide, ascorbic acid (preservative), vitamin A supplement, biotin, niacin, calcium pantothenate, manganese sulfate, sodium selenite, pyridoxine hydrochloride (source of vitamin B6), vitamin B12 supplement, riboflavin (vitamin B2), vitamin D3 supplement, folic acid
Fiber (estimated dry matter content) = 5.6%
Red denotes controversial item
|Estimated Nutrient Content|
|Dry Matter Basis||29%||17%||46%|
|Calorie Weighted Basis||25%||35%||40%|
The first ingredient in this dog food is salmon. Although it is rich in omega-3 fatty acids, raw salmon contains up to 73% water. After cooking, most of that moisture is lost, reducing the meat content to just a fraction of its original weight.
After processing, this item would probably account for a smaller part of the total content of the finished product.
The second ingredient is salmon meal. Because it is considered a meat concentrate, fish meal contains almost 300% more protein than fresh fish itself.
Fish meal is typically obtained from the “clean, dried, ground tissue of undecomposed whole fish and fish cuttings” of commercial fish operations.1
The third ingredient includes lentils. Lentils are a quality source of carbohydrates. Plus (like all legumes) they’re rich in natural fiber.
The fourth ingredient is pea flour, a powder made from roasted yellow peas. Pea flour contains as much as 25% protein, a factor that must be considered when judging the meat content of this dog food.
The fifth ingredient includes chickpeas, also known as garbanzo beans. Like peas, bean and lentils, the chickpea is a nutritious member of the fiber-rich legume (or pulse) family of vegetables.
The sixth ingredient lists peas. Peas are a quality source of carbohydrates. And like all legumes, they’re rich in natural fiber.
It’s important to note that a number of ingredients included in this recipe are each a type of legume:
Although they’re a mixture of quality plant ingredients, there’s an important issue to consider here. And that’s the recipe design practice known as ingredient splitting.
You see, if we were to combine all these individual items together and report them as one, that newer combination would almost certainly occupy a higher position on the list — possibly making legumes (not meat) the predominant ingredient in this recipe.
The seventh ingredient is canola oil. Unfortunately, canola can be a controversial item. That’s because it can sometimes (but not always) be derived from genetically modified rapeseed.
Yet others cite the fact canola oil can be a significant source of essential omega-3 fatty acids.
In any case, plant-based oils like canola are less biologically available to a dog than fish oil as a source of quality omega-3 fats.
The eighth ingredient is tomato pomace. Tomato pomace is a controversial ingredient, a by-product remaining after processing tomatoes into juice, soup and ketchup.
Many praise tomato pomace for its high fiber and nutrient content, while others scorn it as an inexpensive pet food filler.
Just the same, there’s probably not enough tomato pomace here to make much of a difference.
The ninth ingredient is sweet potato. Sweet potatoes are a gluten-free source of complex carbohydrates in dog food. They are naturally rich in dietary fiber and beta carotene.
From here, the list goes on to include a number of other items.
But to be realistic, ingredients located this far down the list (other than nutritional supplements) are not likely to affect the overall rating of this product.
With four notable exceptions…
First, flaxseed is one of the best plant sources of healthy omega-3 fatty acids. Provided they’ve first been ground into a meal, flax seeds are also rich in soluble fiber.
However, flaxseed contains about 19% protein, a factor that must be considered when judging the actual meat content of this dog food.
Next, salmon oil is naturally rich in the prized EPA and DHA type of omega-3 fatty acids. These two high quality fats boast the highest bio-availability to dogs and humans.
Depending on its level of freshness and purity, salmon oil should be considered a commendable addition.
In addition, chicory root is rich in inulin, a starch-like compound made up of repeating units of carbohydrates and found in certain roots and tubers.
Not only is inulin a natural source of soluble dietary fiber, it’s also a prebiotic used to promote the growth of healthy bacteria in a dog’s digestive tract.
And lastly, this food contains chelated minerals, minerals that have been chemically attached to protein. This makes them easier to absorb. Chelated minerals are usually found in better dog foods.
WholeHearted Grain Free
Dog Food Review
Judging by its ingredients alone, WholeHearted Grain Free Dog Food looks like an above-average dry product.
But ingredient quality by itself cannot tell the whole story. We still need to estimate the product’s meat content before determining a final rating.
As a group, the brand features an average protein content of 29% and a mean fat level of 16%. Together, these figures suggest a carbohydrate content of 47% for the overall product line.
And a fat-to-protein ratio of about 55%.
Near-average protein. Near-average fat. And near-average carbs when compared to a typical dry dog food.
When you consider the protein-boosting effect of the lentils, chickpeas, pea products and flaxseed, this looks like the profile of a kibble containing a moderate amount of meat.
WholeHearted Grain Free is a dry dog food using a moderate amount of named meat meals as its main source of animal protein, thus earning the brand 4 stars.
However, it’s unfortunate the company chose to include so much plant-based protein in its recipe. Otherwise, we would have been compelled to award this product a higher rating.
Please note certain recipes are sometimes given a higher or lower rating based upon our estimate of their total meat content and (when appropriate) their fat-to-protein ratios.
WholeHearted Dog Food
The following list (if present) includes all dog food recalls since 2009 directly related to WholeHearted. If there are no recalls listed in this section, we have not yet reported any events.
A Final Word
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Important FDA Alert
The FDA is investigating a potential link between diet and heart disease in dogs. Click here for details.
Notes and Updates
- Association of American Feed Control Officials ↩
07/27/2019 Last Update