WholeHearted Grain Free (Dry)

Share

Rating: ★★★★☆

WholeHearted Grain Free Dog Food receives the Advisor’s second-highest tier rating of 4 stars.

The WholeHearted Grain Free product line includes 10 dry dog foods.

Each recipe below includes its related AAFCO nutrient profile when available on the product’s official webpage: Growth, Maintenance, All Life Stages, Supplemental or Unspecified.

Important: Because many websites do not reliably specify which Growth or All Life Stages recipes are safe for large breed puppies, we do not include that data in this report. Be sure to check actual packaging for that information.
.

  • WholeHearted Grain Free Chicken Senior [U]
  • WholeHearted Grain Free Salmon and Pea All Life Stages [A]
  • WholeHearted Grain Free Chicken and Pea All Life Stages [A]
  • WholeHearted Grain Free Chicken and Pea Puppy (4.5 stars) [U]
  • WholeHearted Grain Free Chicken and Pea Small Breed Adult [U]
  • WholeHearted Grain Free Chicken and Pea Large Breed Adult [U]
  • WholeHearted Grain Free Beef and Pea All Life Stages (3.5 stars) [A]
  • WholeHearted Grain Free Lamb and Lentil All Life Stages (3.5 stars) [A]
  • WholeHearted Grain Free Duck and Lentils All Life Stages (3.5 stars) [A]
  • WholeHearted Grain Free Beef and Pea Small Breed Adult (3.5 stars) [U]

WholeHearted Grain Free Salmon and Pea All Life Stages was selected to represent the other products in the line for this review.

WholeHearted Grain Free Salmon and Pea All Life Stages

Dry Dog Food

Estimated Dry Matter Nutrient Content

Protein = 29% | Fat = 17% | Carbs = 46%

Ingredients: Salmon, salmon meal, lentils, pea flour, chickpeas, peas, canola oil (preserved with mixed tocopherols), tomato pomace, sweet potatoes, flaxseed, natural flavor, salmon oil, salt, choline chloride, dried chicory root, Yucca schidigera extract, dried Lactobacillus acidophilus fermentation product, dried Bifidobacterium animalis fermentation product, dried Lactobacillus reuteri fermentation product, vitamin E supplement, iron proteinate, zinc proteinate, copper proteinate, ferrous sulfate, zinc sulfate, copper sulfate, potassium iodide, thiamine mononitrate (source of vitamin B1), manganese proteinate, manganous oxide, ascorbic acid (preservative), vitamin A supplement, biotin, niacin, calcium pantothenate, manganese sulfate, sodium selenite, pyridoxine hydrochloride (source of vitamin B6), vitamin B12 supplement, riboflavin (vitamin B2), vitamin D3 supplement, folic acid

Fiber (estimated dry matter content) = 5.6%

Red items indicate controversial ingredients

Estimated Nutrient Content
MethodProteinFatCarbs
Guaranteed Analysis26%15%NA
Dry Matter Basis29%17%46%
Calorie Weighted Basis25%35%40%
Protein = 25% | Fat = 35% | Carbs = 40%

The first ingredient in this dog food is salmon. Although it is rich in omega-3 fatty acids, raw salmon contains up to 73% water. After cooking, most of that moisture is lost, reducing the meat content to just a fraction of its original weight.

After processing, this item would probably account for a smaller part of the total content of the finished product.

The second ingredient is salmon meal. Because it is considered a meat concentrate, fish meal contains almost 300% more protein than fresh fish itself.

Fish meal is typically obtained from the “clean, dried, ground tissue of undecomposed whole fish and fish cuttings” of commercial fish operations.1

The third ingredient includes lentils. Lentils are a quality source of carbohydrates. Plus (like all legumes) they’re rich in natural fiber.

The fourth ingredient is pea flour, a powder made from roasted yellow peas. Pea flour contains as much as 25% protein, a factor that must be considered when judging the meat content of this dog food.

The fifth ingredient includes chickpeas, also known as garbanzo beans. Like peas, bean and lentils, the chickpea is a nutritious member of the fiber-rich legume (or pulse) family of vegetables.

The sixth ingredient lists peas. Peas are a quality source of carbohydrates. And like all legumes, they’re rich in natural fiber.

It’s important to note that a number of ingredients included in this recipe are each a type of legume:

  • Lentils
  • Pea flour
  • Chickpeas
  • Peas

Although they’re a mixture of quality plant ingredients, there’s an important issue to consider here. And that’s the recipe design practice known as ingredient splitting.

You see, if we were to combine all these individual items together and report them as one, that newer combination would almost certainly occupy a higher position on the list — possibly making legumes (not meat) the predominant ingredient in this recipe.

In addition, legumes contain about 25% protein, a factor that must also be considered when judging the meat content of this dog food.

The seventh ingredient is canola oil. Unfortunately, canola can be a controversial item. That’s because it can sometimes (but not always) be derived from genetically modified rapeseed.

Yet others cite the fact canola oil can be a significant source of essential omega-3 fatty acids.

In any case, plant-based oils like canola are less biologically available to a dog than fish oil as a source of quality omega-3 fats.

The eighth ingredient is tomato pomace. Tomato pomace is a controversial ingredient, a by-product remaining after processing tomatoes into juice, soup and ketchup.

Many praise tomato pomace for its high fiber and nutrient content, while others scorn it as an inexpensive pet food filler.

Just the same, there’s probably not enough tomato pomace here to make much of a difference.

The ninth ingredient is sweet potato. Sweet potatoes are a gluten-free source of complex carbohydrates in a dog food. They are naturally rich in dietary fiber and beta carotene.

From here, the list goes on to include a number of other items.

But to be realistic, ingredients located this far down the list (other than nutritional supplements) are not likely to affect the overall rating of this product.

With four notable exceptions

First, flaxseed is one of the best plant sources of healthy omega-3 fatty acids. Provided they’ve first been ground into a meal, flax seeds are also rich in soluble fiber.

However, flaxseed contains about 19% protein, a factor that must be considered when judging the actual meat content of this dog food.

Next, salmon oil is naturally rich in the prized EPA and DHA type of omega-3 fatty acids. These two high quality fats boast the highest bio-availability to dogs and humans.

Depending on its level of freshness and purity, salmon oil should be considered a commendable addition.

In addition, chicory root is rich in inulin, a starch-like compound made up of repeating units of carbohydrates and found in certain roots and tubers.

Not only is inulin a natural source of soluble dietary fiber, it’s also a prebiotic used to promote the growth of healthy bacteria in a dog’s digestive tract.

And lastly, this food contains chelated minerals, minerals that have been chemically attached to protein. This makes them easier to absorb. Chelated minerals are usually found in better dog foods.

WholeHearted Grain Free Dog Food
The Bottom Line

Judging by its ingredients alone, WholeHearted Grain Free looks like an above-average dry product.

But ingredient quality by itself cannot tell the whole story. We still need to estimate the product’s meat content before determining a final rating.

The dashboard displays a dry matter protein reading of 29%, a fat level of 17% and estimated carbohydrates of about 46%.

As a group, the brand features an average protein content of 29% and a mean fat level of 16%. Together, these figures suggest a carbohydrate content of 47% for the overall product line.

And a fat-to-protein ratio of about 56%.

Near-average protein. Near-average fat. And near-average carbs when compared to a typical dry dog food.

When you consider the protein-boosting effect of the lentils, chickpeas, pea products and flaxseed, this looks like the profile of a kibble containing a moderate amount of meat.

Bottom line?

WholeHearted Grain Free is a plant-based dry dog food using a moderate amount of named meat meals as its main sources of animal protein, thus earning the brand 4 stars.

Recommended.

Please note certain recipes are sometimes given a higher or lower rating based upon our estimate of their total meat content and (when appropriate) their fat-to-protein ratios.

WholeHearted Dog Food
Recall History

The following list (if present) includes all dog food recalls since 2009 directly related to this product line. If there are no recalls listed in this section, we have not yet reported any events.

You can view a complete list of all dog food recalls sorted by date. Or view the same list sorted alphabetically by brand.

To learn why our ratings have nothing to do with a product’s recall history, please visit our Dog Food Recalls FAQ page.

Get free dog food recall alerts sent to you by email. Subscribe to The Advisor’s recall notification list.

Dog Food Coupons
And Discounts

Readers are invited to check for coupons and discounts shared by others in our Dog Food Coupons Forum.

Or click the buying tip below. Please be advised we receive a fee for referrals made to the following online store.

Special FDA Alert

The FDA has announced it is investigating a potential connection between grain-free diets and a type of canine heart disease known as dilated cardiomyopathy. Click here for details.

A Final Word

The descriptions and analyses expressed in this and every article on this website represent the views and opinions of the author.

The Dog Food Advisor does not test dog food products.

We rely entirely on the integrity of the information provided by each company on its product label or its website. As such, the accuracy of every review is directly dependent upon the data a company chooses to share.

Although it's our goal to ensure all the information on this website is correct, we cannot guarantee its completeness or its accuracy; nor can we commit to ensuring all the material is kept up-to-date on a daily basis.

We rely on tips from readers. To report a product change or request an update of any review, please contact us using this form.

Each review is offered in good faith and has been designed to help you make a more informed decision when buying dog food.

However, due to the biological uniqueness of every animal, none of our ratings are intended to suggest feeding a particular product will result in a specific dietary response or health benefit for your pet.

For a better understanding of how we analyze each product, please read our article, "The Problem with Dog Food Reviews".

Remember, no dog food can possibly be appropriate for every life stage, lifestyle or health condition. So, choose wisely. And when in doubt, consult a qualified veterinary professional for help.

In closing, we do not accept money, gifts or samples from pet food companies in exchange for special consideration in the preparation of our reviews.

However, we do receive an affiliate fee from certain online retailers to help support the operation of our website... and to keep access to all our content completely free to the public.

In any case, please be assured it is always our intention to remain objective, impartial and unbiased when conducting our analysis.

Have an opinion about this dog food? Or maybe the review itself? Please know we welcome your comments.

Notes and Updates

02/18/2018 Last Update

  1. Association of American Feed Control Officials