Wellness Simple Limited Ingredient Diet Dog Food receives the Advisor’s second-highest tier rating of 4 stars.
The Wellness Simple product line includes six dry dog foods, each claimed to meet AAFCO nutrient profiles for adult maintenance.
The following is a list of recipes available at the time of this review.
- Wellness Simple and Oatmeal (3 stars)
- Wellness Simple Healthy Weight Salmon
- Wellness Simple Turkey and Potato Grain Free
- Wellness Simple Duck and Oatmeal (2.5 stars)
- Wellness Simple Salmon and Potato Grain Free
- Wellness Simple Small Breed Grain Free (4.5 stars)
Wellness Simple Turkey and Potato Grain Free recipe was selected to represent the other products in the line for this review.
Wellness Simple Turkey and Potato Grain Free
Dry Dog Food
Estimated Dry Matter Nutrient Content
Ingredients: Deboned turkey, turkey meal, potatoes, peas, dried ground potatoes, tomato pomace, ground flaxseed, canola oil (preserved with mixed tocopherols), natural turkey flavor, dicalcium phosphate, chicory root extract, vitamins [vitamin E supplement, beta-carotene, niacin, d-calcium pantothenate, vitamin A supplement, riboflavin, vitamin D3 supplement, vitamin B12 supplement, pyridoxine hydrochloride, thiamine mononitrate, ascorbic acid (vitamin C), biotin, folic acid], minerals [zinc proteinate, zinc sulfate, iron proteinate, ferrous sulfate, copper sulfate, copper proteinate, manganese proteinate, manganese sulfate, sodium selenite, calcium iodate], choline chloride, mixed tocopherols added to preserve freshness, taurine, dried Lactobacillus plantarum fermentation product, dried Enterococcus faecium fermentation product, dried Lactobacillus casei fermentation product, dried Lactobacillus acidophilus fermentation product, rosemary extract, green tea extract
Fiber (estimated dry matter content) = 6.2%
Red items when present indicate controversial ingredients
|Estimated Nutrient Content|
|Dry Matter Basis||29%||14%||49%|
|Calorie Weighted Basis||26%||30%||44%|
The first ingredient in this dog food is turkey. Although it is a quality item, raw turkey contains about 80% water. After cooking, most of that moisture is lost, reducing the meat content to just a fraction of its original weight.
After processing, this item would probably account for a smaller part of the total content of the finished product.
The second ingredient is turkey meal. Turkey meal is considered a meat concentrate and contains nearly 300% more protein than fresh turkey.
The third ingredient is potato. Potatoes can be considered a gluten-free source of digestible carbohydrates. Yet with the exception of perhaps their caloric content, potatoes are of only modest nutritional value to a dog.
The fourth ingredient is peas. Peas are a quality source of carbohydrates. And like all legumes, they’re rich in natural fiber.
However, peas contain about 25% protein, a factor that must be considered when judging the meat content of this dog food.
The fifth ingredient is dried ground potato, a dehydrated item usually made from the by-products of potato processing. In most cases, dried potato can contain about 10% dry matter protein which can affect our estimate of the total meat content of this recipe.
The sixth ingredient is tomato pomace. Tomato pomace is a controversial ingredient, a by-product remaining after processing tomatoes into juice, soup and ketchup.
Many praise tomato pomace for its high fiber and nutrient content, while others scorn it as an inexpensive pet food filler.
Just the same, there’s probably not enough tomato pomace here to make much of a difference.
The seventh ingredient is flaxseed, one of the best plant sources of healthy omega-3 fatty acids. Provided they’ve first been ground into a meal, flax seeds are also rich in soluble fiber.
However, flaxseed contains about 19% protein, a factor that must be considered when judging the actual meat content of this dog food.
The eighth ingredient is canola oil. Unfortunately, canola can be a controversial item. That’s because some worry that canola oil is made from rapeseed, a genetically modified (GMO) raw material.
Yet others cite the fact canola oil can be a significant source of essential omega-3 fatty acids.
In any case, plant-based oils like canola are less biologically available to a dog than fish oil as a source of quality omega-3 fats.
From here, the list goes on to include a number of other items.
But to be realistic, ingredients located this far down the list (other than nutritional supplements) are not likely to affect the overall rating of this product.
With two notable exceptions…
First, chicory root is rich in inulin, a starch-like compound made up of repeating units of carbohydrates and found in certain roots and tubers.
Not only is inulin a natural source of soluble dietary fiber, it’s also a prebiotic used to promote the growth of healthy bacteria in a dog’s digestive tract.
And lastly, this food contains chelated minerals, minerals that have been chemically attached to protein. This makes them easier to absorb. Chelated minerals are usually found in better dog foods.
Wellness Simple Limited Ingredient Diet Dog Food
The Bottom Line
Judging by its ingredients alone, Wellness Simple Limited Ingredient Diet looks like an above-average dry dog food.
But ingredient quality by itself cannot tell the whole story. We still need to estimate the product’s meat content before determining a final rating.
As a group, the brand features an average protein content of 28% and a mean fat level of 13%. Together, these figures suggest a carbohydrate content of 52% for the overall product line.
And a fat-to-protein ratio of about 47%.
Near-average protein. Below-average fat. And above-average carbs when compared to a typical dry dog food.
Even when you consider the protein-boosting effect of the peas and flaxseed, this looks like the profile of a kibble containing at least a moderate amount of meat.
Wellness Simple Limited Ingredient Diet is a plant-based kibble using a moderate amount of turkey, lamb or salmon meals as its main sources of animal protein, thus earning the brand 4 stars.
Please note certain recipes are sometimes given a higher or lower rating based upon our estimate of their total meat content.
Rice ingredients can sometimes contain arsenic. Until the US FDA establishes safe upper levels for arsenic content, pet owners may wish to limit the total amount of rice fed in a dog's daily diet.
A Final Word
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Notes and Updates
11/21/2009 Original review
04/19/2014 Last Update