Pure Dog Food (Cooked Frozen)

Share

Rating: ★★★★☆

Pure Dog Food receives the Advisor’s second-highest tier rating of 4 stars.

The Pure Dog Food product line includes five cooked-then-frozen recipes.

Each recipe below includes its related AAFCO nutrient profile when available on the product’s official webpage: Growth, Maintenance, All Life Stages, Supplemental or Unspecified.

  • Pure Dog Food Quinoa Clean Chicken [A]
  • Pure Dog Food Turkey Tried and True [A]
  • Pure Dog Food Popeye Puppy (3.5 stars) [A]
  • Pure Dog Food Proactive Beef and Pumpkin [A]
  • Pure Dog Food Mega Omega Salmon and Pasta [A]

Pure Dog Food Turkey Tried and True was selected to represent the other products in the line for this review.

Pure Dog Food Tried and True Turkey

Frozen Dog Food

Estimated Dry Matter Nutrient Content

Protein = 33% | Fat = 13% | Carbs = 46%

Ingredients: Turkey, brown rice, rolled oats, carrots, broccoli, canine multivitamin and mineral supplement, salmon oil

Fiber (estimated dry matter content) = 9.1%

Red items indicate controversial ingredients

Estimated Nutrient Content
MethodProteinFatCarbs
Guaranteed Analysis12%5%NA
Dry Matter Basis33%13%46%
Calorie Weighted Basis30%28%42%
Protein = 30% | Fat = 28% | Carbs = 42%

The first ingredient in this dog food is turkey. Turkey is considered “the clean combination of flesh and skin… derived from the parts or whole carcasses of turkey”.1

Turkey is naturally rich in the ten essential amino acids required by a dog to sustain life.

The second ingredient is brown rice, a complex carbohydrate that (once cooked) can be fairly easy to digest. However, aside from its natural energy content, rice is of only modest nutritional value to a dog.

The third ingredient includes rolled oats, whole oats that have been rolled and flattened into flakes. Since they’re minimally processed, rolled oats are exceptionally high in dietary fiber and nutritional value.

The fourth ingredient includes carrots. Carrots are rich in beta-carotene, minerals and dietary fiber.

The fifth ingredient is broccoli. Broccoli is a healthy green vegetable and a member of the kale family. It’s notably rich in vitamin C and fiber and numerous other nutrients.

Like other cruciferous vegetables, broccoli is believed to provide anti-cancer benefits.

From here, the list goes on to include a number of other items.

But to be realistic, ingredients located this far down the list (other than nutritional supplements) are not likely to affect the overall rating of this product.

With two notable exceptions

First, the vitamins and minerals added to this product are not detailed sufficiently here to permit us to judge their quality.

And lastly, salmon oil is naturally rich in the prized EPA and DHA type of omega-3 fatty acids. These two high quality fats boast the highest bio-availability to dogs and humans.

Depending on its level of freshness and purity, salmon oil should be considered a commendable addition.

Pure Dog Food
The Bottom Line

Judging by its ingredients alone, Pure Dog Food looks like an above-average product.

But ingredient quality by itself cannot tell the whole story. We still need to estimate the product’s meat content before determining a final rating.

The dashboard displays a dry matter protein reading of 34%, a fat level of 13% and estimated carbohydrates of about 45%.

As a group, the brand features an average protein content of 33% and a mean fat level of 16%. Together, these figures suggest a carbohydrate content of 43% for the overall product line.

And a fat-to-protein ratio of about 47%.

Below-average protein. Below-average fat. And above-average carbs when compared to a typical wet dog food.

Even when you consider the protein-boosting effect of the peas and quinoa contained in some of the recipes, this looks like the profile of a wet product containing a moderate amount of meat.

Bottom line?

Pure is a meat-based cooked-then-frozen dog food using a moderate amount of poultry, beef or salmon as its main sources of animal protein, thus earning the brand 4 stars.

Highly recommended.

Please note certain recipes are sometimes given a higher or lower rating based upon our estimate of their total meat content and (when appropriate) their fat-to-protein ratios.

Pure Dog Food
Recall History

The following list (if present) includes all dog food recalls since 2009 directly related to this product line. If there are no recalls listed in this section, we have not yet reported any events.

You can view a complete list of all dog food recalls sorted by date. Or view the same list sorted alphabetically by brand.

To learn why our ratings have nothing to do with a product’s recall history, please visit our Dog Food Recalls FAQ page.

Get free dog food recall alerts sent to you by email. Subscribe to The Advisor’s recall notification list.

Dog Food Coupons
And Discounts

Readers are invited to check for coupons and discounts shared by others in our Dog Food Coupons Forum.

Or click the buying tip below. Please be advised we receive a fee for referrals made to the following online store.

A Final Word

The descriptions and analyses expressed in this and every article on this website represent the views and opinions of the author.

The Dog Food Advisor does not test dog food products.

We rely entirely on the integrity of the information provided by each company. As such, the accuracy of every review is directly dependent upon the specific data a company chooses to share.

Although it's our goal to ensure all the information on this website is correct, we cannot guarantee its completeness or its accuracy; nor can we commit to ensuring all the material is kept up-to-date on a daily basis.

We rely on tips from readers. To report a product change or request an update of any review, please contact us using this form.

Each review is offered in good faith and has been designed to help you make a more informed decision when buying dog food.

However, due to the biological uniqueness of every animal, none of our ratings are intended to suggest feeding a particular product will result in a specific dietary response or health benefit for your pet.

For a better understanding of how we analyze each product, please read our article, "The Problem with Dog Food Reviews".

Remember, no dog food can possibly be appropriate for every life stage, lifestyle or health condition. So, choose wisely. And when in doubt, consult a qualified veterinary professional for help.

In closing, we do not accept money, gifts or samples from pet food companies in exchange for special consideration in the preparation of our reviews or ratings.

However, we do receive a fee from Chewy.com for each purchase made as a direct result of a referral from our website. This fee is a fixed dollar amount and has nothing to do with the size of an order or the brand selected for purchase.

Have an opinion about this dog food? Or maybe the review itself? Please know we welcome your comments.

Notes and Updates

05/04/2016 Last Update

  1. Adapted by the Dog Food Advisor and based upon the official definition for chicken published by the Association of American Feed Control Officials, Official Publication, 2008 Edition