Kinetic Performance Dog Food (Dry)

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Rating: ★★★★½

Kinetic Performance Dog Food receives the Advisor’s second-highest tier rating of 4.5 stars.

The Kinetic Performance product line includes four dry dog foods.

Each recipe below includes its related AAFCO nutrient profile when available on the product’s official webpage: Growth, Maintenance, All Life Stages, Supplemental or Unspecified.

  • Kinetic Ultra 32K [A]
  • Kinetic Power 30K [A]
  • Kinetic Puppy 28K [A]
  • Kinetic Active 26K (4 stars) [A]

Kinetic Power 30K was selected to represent the other products in the line for this review.

Kinetic Power 30K

Dry Dog Food

Estimated Dry Matter Nutrient Content

Protein = 33% | Fat = 22% | Carbs = 37%

Ingredients: Chicken meal, chicken by-product meal (natural source of glucosamine), chicken fat (mixed tocopherol preservative), brewers rice, ground sorghum, brown rice, menhaden fish meal, dried egg product, dried beet pulp, ground flaxseed, natural flavors, potassium chloride, dried Saccharomyces cerevisiae yeast culture, sunflower oil, fish oil, choline chloride, salt, mixed tocopherols (a preservative), zinc amino acid chelate, dried Saccharomyces cerevisiae yeast extract, iron amino acid chelate, l-lysine hydrochloride, dried chicory root, betaine hydrochloride, l-carnitine, biotin, vitamin E supplement, dried ginger root, ascorbic acid (source of vitamin C), calcium carbonate, selenium yeast, vitamin A supplement, copper amino acid chelate, niacin, manganese amino acid chelate, calcium iodate, calcium pantothenate, pyridoxine hydrochloride, riboflavin supplement, thiamine mononitrate, vitamin D3 supplement, vitamin B12 supplement, and folic acid

Fiber (estimated dry matter content) = 3.3%

Red items indicate controversial ingredients

Estimated Nutrient Content
MethodProteinFatCarbs
Guaranteed Analysis30%20%NA
Dry Matter Basis33%22%37%
Calorie Weighted Basis27%44%30%
Protein = 27% | Fat = 44% | Carbs = 30%

The first ingredient in this dog food is chicken meal. Chicken meal is considered a meat concentrate and contains nearly 300% more protein than fresh chicken.

The second ingredient is chicken by-product meal, another protein-rich meat concentrate.

Chicken by-product meal is a dry rendered product of slaughterhouse waste. It’s made from what’s left of a slaughtered chicken after all the prime cuts have been removed.

In addition to organs (the nourishing part), this stuff can contain almost anything — feet, beaks, undeveloped eggs — anything except feathers.

On the brighter side, by-product meals are meat concentrates and contain nearly 300% more protein than fresh chicken.

In any case, although this item contains all the amino acids a dog needs, we consider chicken by-products an inexpensive, lower quality ingredient.

The third ingredient is chicken fat. Chicken fat is obtained from rendering chicken, a process similar to making soup in which the fat itself is skimmed from the surface of the liquid.

Chicken fat is high in linoleic acid, an omega-6 fatty acid essential for life. Although it doesn’t sound very appetizing, chicken fat is actually a quality ingredient.

The fourth ingredient is brewers rice. Brewers rice is a cereal grain by-product consisting of the small fragments left over after milling whole rice. Aside from the caloric energy it contains, this item is of only modest nutritional value to a dog.

The fifth ingredient is sorghum. Sorghum (milo) is a starchy cereal grain with a nutrient profile similar to corn.

Since it is gluten-free and boasts a smoother blood sugar behavior than other grains, sorghum may be considered an acceptable non-meat ingredient.

The sixth ingredient is brown rice, a complex carbohydrate that (once cooked) can be fairly easy to digest. However, aside from its natural energy content, rice is of only modest nutritional value to a dog.

The seventh ingredient is menhaden fish meal, yet another high protein meat concentrate.

Menhaden are small ocean fish related to herring. They’re rich in protein and omega-3 fatty acids. What’s more, in their mid-depth habitat, menhaden are not exposed to mercury contamination as can be typical with deep water species.

This item is typically obtained from the “clean, dried, ground tissue of undecomposed whole fish and fish cuttings” of commercial fish operations.1

The eighth ingredient is dried egg product, a dehydrated form of shell-free eggs. Quality can vary significantly. Lower grade egg product can even come from commercial hatcheries — from eggs that have failed to hatch.

In any case, eggs are easy to digest and have an exceptionally high biological value.

The ninth ingredient is beet pulp. Beet pulp is a controversial ingredient, a high fiber by-product of sugar beet processing.

Some denounce beet pulp as an inexpensive filler while others cite its outstanding intestinal health and blood sugar benefits.

We only call your attention here to the controversy and believe the inclusion of beet pulp in reasonable amounts in most dog foods is entirely acceptable.

From here, the list goes on to include a number of other items.

But to be realistic, ingredients located this far down the list (other than nutritional supplements) are not likely to affect the overall rating of this product.

With six notable exceptions

First, flaxseed is one of the best plant sources of healthy omega-3 fatty acids. Provided they’ve first been ground into a meal, flax seeds are also rich in soluble fiber.

However, flaxseed contains about 19% protein, a factor that must be considered when judging the actual meat content of this dog food.

Next, we note the use of sunflower oil. Sunflower oil is nutritionally similar to safflower oil. Since these oils are high in omega-6 fatty acids and contain no omega-3’s, they’re considered less nutritious than canola or flaxseed oils.

Sunflower oil is notable for its resistance to heat damage during cooking.

There are several different types of sunflower oil, some better than others. Without knowing more, it’s impossible to judge the quality of this ingredient.

In addition, we find yeast extract. Yeast extract is the common name for a broad group of products made by removing the cell wall from the yeast organism.

A significant number of these ingredients are added as specialized nutritional supplements while others are used as flavor enhancers.

However, the glutamic acid (and its chemical cousin, monosodium glutamate, or MSG) found in a minority of yeast extracts can be controversial.

That’s because even though the Food and Drug Administration designated these food additives to be safe decades ago2, the agency continues to receive reports of adverse effects.

So, detractors still object to the use of yeast extract and other glutamic acid derivatives and blame them for everything from Alzheimer’s (in humans) to obesity.

In any case, since the label reveals little about the the actual type of yeast extract included in any recipe, it’s impossible for us to judge the quality of this ingredient.

Next, chicory root is rich in inulin, a starch-like compound made up of repeating units of carbohydrates and found in certain roots and tubers.

Not only is inulin a natural source of soluble dietary fiber, it’s also a prebiotic used to promote the growth of healthy bacteria in a dog’s digestive tract.

We also note this food contains selenium yeast. Unlike the more common inorganic form of selenium (sodium selenite), this natural yeast supplement is considered a safer anti-cancer alternative.

And lastly, this food includes chelated minerals, minerals that have been chemically attached to protein. This makes them easier to absorb. Chelated minerals are usually found in better dog foods.

Kinetic Performance Dog Food
The Bottom Line

Judging by its ingredients alone, Kinetic Performance Dog Food looks like an average dry product.

But ingredient quality by itself cannot tell the whole story. We still need to estimate the product’s meat content before determining a final rating.

The dashboard displays a dry matter protein reading of 33%, a fat level of 22% and estimated carbohydrates of about 36%.

As a group, the brand features an average protein content of 32% and a mean fat level of 21%. Together, these figures suggest a carbohydrate content of 39% for the overall product line.

And a fat-to-protein ratio of about 65%.

Above-average protein. Above-average fat. And below-average carbs when compared to a typical dry dog food.

Even when you consider the protein-boosting effect of the flaxseed, this looks like the profile of a kibble containing a notable amount of meat.

However, with 44% of the total calories in our example coming from fat versus just 27% from protein, some recipes may not be suitable for every animal.

Bottom line?

Kinetic Performance is a plant-based dry dog food using a notable amount of chicken and chicken by-product meal as its main sources of animal protein, thus earning the brand 4.5 stars.

Highly recommended.

However, it’s unfortunate the company chose to include brewers rice in its recipe. Without this controversial ingredient, we may have been compelled to award this line a higher rating.

Please note certain recipes are sometimes given a higher or lower rating based upon our estimate of their total meat content and (when appropriate) their fat-to-protein ratios.

Kinetic Dog Food
Recall History

The following list (if present) includes all dog food recalls since 2009 directly related to this product line. If there are no recalls listed in this section, we have not yet reported any events.

You can view a complete list of all dog food recalls sorted by date. Or view the same list sorted alphabetically by brand.

To learn why our ratings have nothing to do with a product’s recall history, please visit our Dog Food Recalls FAQ page.

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Each review is offered in good faith and has been designed to help you make a more informed decision when buying dog food.

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Remember, no dog food can possibly be appropriate for every life stage, lifestyle or health condition. So, choose wisely. And when in doubt, consult a qualified veterinary professional for help.

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Notes and Updates

07/10/2016 Last Update

  1. Association of American Feed Control Officials
  2. L-Glutamic Acid, FDA Select Committee on GRAS Substances
  • Judy Sharp

    How can this food be a 4 star food if it has Chicken by-product meal in it,